Airbnb & Short-Term Rental Real Estate Agents in Florida

Florida can be a strong STR state, but it is not one uniform market. Chalet’s 2026 guide tracks 162 markets in Florida, with median annual revenue of $39,182 and median gross yield of 8.6%. Investors should compare multiple markets inside the state rather than assuming one statewide playbook.

Florida uses a statewide vacation-rental licensing and tax framework through DBPR, but city and county rules still control many operational details. As of 2026, the prior framework remains in place after the 2024 SB 280 veto, so investors still need to verify local permitting, zoning, occupancy, and tax rules market by market.

A traditional agent may know comps and neighborhoods. A strong Florida STR agent also knows how to underwrite ADR, occupancy, taxes, and local operating constraints for short-term rentals. That matters much more in states like Florida, where rules and demand drivers can change dramatically from one market to the next.

Start with Kissimmee, Delray Beach, Panama City, Sarasota, Orlando. They are the best first-pass markets from Chalet’s current guide because they combine revenue, yield, inventory depth, or existing search traction. The right order still depends on whether you want scale, yield, seasonality, or lower regulatory friction.

Yes. In Florida, the gap between two markets can be the difference between a scalable STR purchase and a deal that never pencils. A local STR-specialized realtor helps validate neighborhood-level demand, property type fit, local restrictions, and the vendor ecosystem before you commit capital.