Monthly Occupancy Rate
Annual avg 52% · peaks at 76% in Mar
76% (Mar)
Summer peak
52%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes, Sarasota, FL is a good Airbnb market in 2026. The canonical median annual revenue is $48,198, with a median occupancy of 48% and a median ADR of $301 (Chalet data). Regulation is active, requiring annual certification, compliance inspections, and a 13% lodging tax, but there is no license cap.
Top-quartile operators achieve up to $90,566. Notably, ADR moved +5400.0%, while occupancy moved -11.3% and supply moved -6.6% year-over-year. For compliance details, see [Sarasota STR regulations](/rental-regulations/sarasota-fl).
Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Quarterly average across active listings
Score a specific Sarasota address against revenue, occupancy, and yield benchmarks.
Sarasota's ADR rises 76% from Sep ($218) to Feb ($384), but occupancy rises 2.5× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $275 |
| $41,823 |
3 Bedroom | 978 | 46% | $323 | $53,811 |
4 Bedroom | 317 | 47% | $480 | $81,777 |
5 BedroomRecommended | 65 | 47% | $1039 | $179,200 |
Sarasota is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
| Rank | Neighborhood | Gross Yield | Annual Revenue | Listings | Median Home Value |
|---|---|---|---|---|---|
| 1 | Park East | 34% | $48,269 | 25 | $141K |
| 2 | The Meadows | 22% | $63,797 | 20 | $292K |
| 3 | Bellevue Terrace | 18% | $71,107 | 26 | $387K |
| 4 | Sarasota Springs | 18% | $59,270 | 109 | $338K |
| 5 | Arlington Park | 17% | $83,770 | 62 | $494K |
| 6 | Eastwood Oaks | 17% | $44,673 | 3 | $269K |
| 7 | Rosemary District | 17% | $106,951 | 6 | $646K |
| 8 | Terrace Gardens | 15% | $55,136 | 6 | $363K |
| 9 | Bayou Oaks | 15% | $32,664 | 19 | $225K |
| 10 | Ringling Park | 14% | $66,090 | 10 | $470K |
| 11 | Alta Vista | 13% | $50,226 | 35 | $378K |
| 12 | Lake Sarasota | 13% | $49,106 | 16 | $386K |
| 13 | Gulf Gate Estates | 12% | $39,630 | 204 | $319K |
| 14 | Vamo | 11% | $34,706 | 36 | $302K |
| 15 | Glen Oaks Estates | 11% | $47,388 | 3 | $419K |
| 16 | Bee Ridge | 11% | $38,491 | 16 | $359K |
| 17 | Ridge Wood Heights | 11% | $36,073 | 72 | $342K |
| 18 | Indian Beach Sapphire Shores | 10% | $58,726 | 68 | $569K |
| 19 | Paver Park | 10% | $38,126 | 13 | $382K |
| 20 | Southgate | 10% | $43,135 | 110 | $447K |
| 21 | Whitfield | 8% | $36,158 | 72 | $434K |
| 22 | Central Cocoanut | 8% | $28,990 | 26 | $354K |
| 23 | Lake Ridge | 8% | $25,791 | 4 | $328K |
| 24 | South Gate Ridge | 8% | $26,296 | 47 | $345K |
| 25 | Desoto Lakes | 8% | $27,536 | 8 | $364K |
| 26 | Fruitville | 8% | $31,998 | 35 | $424K |
| 27 | North Sarasota | 7% | $19,536 | 21 | $293K |
| 28 | Original Gillespie Park | 7% | $33,475 | 33 | $512K |
| 29 | Kensington Park | 6% | $19,327 | 14 | $313K |
| 30 | Granada | 6% | $41,237 | 4 | $681K |
| 31 | South Sarasota | 6% | $34,203 | 63 | $586K |
| 32 | Poinsettia Park | 6% | $17,107 | 3 | $299K |
| 33 | Laurel Park | 5% | $47,141 | 39 | $863K |
| 34 | St Armands | 5% | $93,284 | 33 | $1930K |
| 35 | Lido Key | 5% | $43,236 | 121 | $911K |
| 36 | Downtown | 5% | $44,224 | 35 | $941K |
| 37 | Towles Court | 4% | $45,078 | 3 | $1021K |
| 38 | Tahiti Park | 4% | $41,362 | 28 | $1021K |
| 39 | South Poinsettia | 2% | $24,985 | 29 | $1253K |
| 40 | 5 Points | 2% | $18,588 | 4 | $1199K |
| 41 | Bay Isle Siesta | 2% | $38,352 | 17 | $2537K |
| 42 | Lido Shores | 2% | $59,241 | 3 | $3940K |
| 43 | Hudson Bayou | 1% | $20,518 | 5 | $1409K |
Annual average is 48%, rising to 76% in March and dipping to 30% in September.
March, February, February are peak months, with ADR averaging $328 and occupancy reaching 76% in March.
$413,040, down 5.87% year-over-year.
2 Bedrooms are the most popular property type with 1,704 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Orlando, FL (2.71% of bookings), Miami, FL (2.53% of bookings), Sarasota, FL (2.23% of bookings).
3,560 active short-term rental listings — split across studio (92), 1 bedroom (865), 2 bedroom (1,704), 3 bedroom (978), 4 bedroom (317), 5 bedroom (65).
