Monthly Occupancy Rate
Annual avg 32% · peaks at 52% in Jan
52% (Jan)
Summer peak
32%
Annual avg
14% (Apr)
Winter low
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Airbnb Market Analytics & Investment Insights
Yes — Banner Elk, NC remains a reliable Airbnb market. Active full-time operators average $40,152 in annual revenue at 30% occupancy and a $279 ADR. Review local regulation before purchase — see the rules section below.
New this quarter
Revenue rose despite lower occupancy — operators are pricing more aggressively.
Active Operator Revenue (Q2)
Per active full-time listing, Apr–Jun
Average Occupancy (Q2)
Quarterly average across active listings
Most market reports quote a single average, but in every STR market a wide gap separates full-time professional operators from part-time and underperforming listings. Underwriting against that average understates the upside for operators willing to do the work — and overstates it for everyone else.
Chalet's active-operator benchmark filters out part-time and dormant listings so you can underwrite against what real operators in this market actually earn.
See the revenue lift and occupancy upside of switching a long-term rental to a short-term in Banner Elk.
Score a specific Banner Elk address against revenue, occupancy, and yield benchmarks.
Stack Banner Elk against nearby markets on yield, revenue, and regulation.
Revenue per active listing by month in Banner Elk, NC
$2,988
| Season | Occ. | Revenue |
|---|---|---|
Summer Jun–Aug | 38% | $3,535 |
Spring Mar–May | 18% | $2,231 |
Fall Sep–Nov | 32% | $3,294 |
Winter Dec–Feb | 43% | $3,952 |
Banner Elk's ADR rises 43% from Jun ($229) to Jan ($328), but occupancy rises 3.8× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| Bedrooms | Listings | Occupancy | ADR | Annual Revenue |
|---|---|---|---|---|
Studio | 58 | 42% | $151 | $23,140 |
1 Bedroom | 231 | 41% | $174 | $26,001 |
2 BedroomMost common | 542 | 34% | $225 | $27,828 |
3 Bedroom | 467 | 37% | $329 | $44,709 |
4 Bedroom | 283 | 38% | $457 | $62,580 |
5 BedroomRecommended | 97 | 35% | $603 | $76,047 |
Banner Elk home values are roughly flat — acquisition cost is stable for now, so cash-flow modeling should focus on revenue and expenses, not appreciation.
Banner Elk is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
Get matched with Banner Elk, NC realtors who specialize in short-term rentals — they know which neighborhoods actually cash flow and which to avoid. We've vetted them all.
Conventional lenders often won't underwrite STR income. We connect you with lenders who use DSCR, projected revenue, and Airbnb-specific underwriting.
Run any Banner Elk address through Chalet's calculator — instant, data-backed estimates of occupancy, nightly rate, and annual revenue, plus cash flow and returns.
Calculate Your Income Potential$40,152
/yr
Projected gross rental income at market occupancy and nightly rate.
Avg daily rate
$279
Occupancy
30%
Gross yield
7%
Calculator unlocks the full per-property deal report.
Yes. Operating a short-term rental in Banner Elk, NC can be highly profitable. Listings see consistent guest demand, with hosts earning an average of $40,152 annually at 30% occupancy.
Hosts average $40,152 per year. Bedroom count drives the spread: Studios average $23,140, 1 Bedrooms average $26,001, 2 Bedrooms average $27,828.
Annual average is 30%, rising to 52% in January and dipping to 14% in April.
January, July, August are peak months, with ADR averaging $293 and occupancy reaching 52% in January.
$584,097, down 0.25% year-over-year.
2 Bedrooms are the most popular property type with 542 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Charlotte, NC (8.97% of bookings), Raleigh, NC (5.84% of bookings), Durham, NC (2.03% of bookings).
1,470 active short-term rental listings — split across studio (58), 1 bedroom (231), 2 bedroom (542), 3 bedroom (467), 4 bedroom (283), 5 bedroom (97).
Discover other high-performing Airbnb markets in the same state as Banner Elk, NC
Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.