Monthly Occupancy Rate
Annual avg 40% · peaks at 80% in Aug
80% (Aug)
Summer peak
40%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Whitefish, MT remains a reliable Airbnb market. Active full-time operators average $58,338 in annual revenue at 29% occupancy and a $379 ADR. Review local regulation before purchase — see the rules section below.
Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Quarterly average across active listings
Score a specific Whitefish address against revenue, occupancy, and yield benchmarks.
Whitefish's ADR rises 61% from Nov ($294) to Jul ($472), but occupancy rises 5.6× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $328 |
| $45,114 |
3 Bedroom | 257 | 32% | $440 | $51,373 |
4 Bedroom | 158 | 27% | $773 | $76,949 |
5 BedroomRecommended | 40 | 26% | $949 | $90,913 |
Whitefish relies heavily on fly-in guests — demand may be more sensitive to airfare changes, airline route cuts, and economic downturns that reduce discretionary travel.
Annual average is 29%, rising to 80% in August and dipping to 14% in April.
August, July, September are peak months, with ADR averaging $406 and occupancy reaching 80% in August.
$873,359, down 0.35% year-over-year.
2 Bedrooms are the most popular property type with 258 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Missoula, MT (2.47% of bookings), Calgary, Canada (2.41% of bookings), Seattle, WA (2.11% of bookings).
579 active short-term rental listings — split across studio (10), 1 bedroom (219), 2 bedroom (258), 3 bedroom (257), 4 bedroom (158), 5 bedroom (40).