Monthly Occupancy Rate
Annual avg 39% · peaks at 80% in Aug
80% (Aug)
Summer peak
39%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Whitefish, MT remains a reliable Airbnb market. The whole-market median is $56,419 in annual revenue at 29% occupancy and a $381 ADR. Review local regulation before purchase — see the rules section below.
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Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Score a specific Whitefish address against revenue, occupancy, and yield benchmarks.
Whitefish's ADR rises 55% from Nov ($294) to Feb ($457), but occupancy rises 4.8× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $327 |
| $47,555 |
3 Bedroom | 257 | 34% | $437 | $53,999 |
4 Bedroom | 159 | 30% | $750 | $80,773 |
5 BedroomRecommended | 41 | 28% | $949 | $98,438 |
Whitefish relies heavily on fly-in guests — demand may be more sensitive to airfare changes, airline route cuts, and economic downturns that reduce discretionary travel.
Annual average is 29%, rising to 80% in August and dipping to 14% in April.
August, July, September are peak months, with ADR averaging $406 and occupancy reaching 80% in August.
$873,359, down 0.35% year-over-year.
2 Bedrooms are the most popular property type with 258 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Missoula, MT (2.47% of bookings), Calgary, Canada (2.41% of bookings), Seattle, WA (2.11% of bookings).
630 active short-term rental listings — split across studio (10), 1 bedroom (221), 2 bedroom (258), 3 bedroom (257), 4 bedroom (159), 5 bedroom (41).
