Monthly Occupancy Rate
Annual avg 58% · peaks at 77% in Jul
77% (Jul)
Summer peak
58%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Vista, CA remains a reliable Airbnb market. The whole-market median is $38,718 in annual revenue at 56% occupancy and a $189 ADR. Review local regulation before purchase — see the rules section below.
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Score a specific Vista address against revenue, occupancy, and yield benchmarks.
Vista's ADR rises 48% from Sep ($150) to May ($222), but occupancy rises 1.7× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $214 |
| $43,952 |
3 Bedroom | 39 | 45% | $405 | $66,634 |
4 Bedroom | 25 | 46% | $466 | $77,887 |
5 BedroomRecommended | 12 | 43% | $736 | $116,355 |
Vista is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
Annual average is 56%, rising to 77% in July and dipping to 38% in February.
July, July, June are peak months, with ADR averaging $205 and occupancy reaching 77% in July.
$880,996, down 0.32% year-over-year.
1 Bedrooms are the most popular property type with 118 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Los Angeles, CA (7.44% of bookings), San Diego, CA (5.32% of bookings), Phoenix, AZ (2.38% of bookings).
209 active short-term rental listings — split across studio (10), 1 bedroom (118), 2 bedroom (35), 3 bedroom (39), 4 bedroom (25), 5 bedroom (12).
