Monthly Occupancy Rate
Annual avg 54% · peaks at 77% in Jul
77% (Jul)
Summer peak
54%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Vista, CA remains a reliable Airbnb market. Active full-time operators average $40,856 in annual revenue at 56% occupancy and a $189 ADR. Review local regulation before purchase — see the rules section below.
Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Quarterly average across active listings
Score a specific Vista address against revenue, occupancy, and yield benchmarks.
Vista's ADR rises 76% from Jan ($126) to May ($222), but occupancy rises 2.1× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $213 |
| $43,017 |
3 Bedroom | 37 | 48% | $390 | $67,863 |
4 Bedroom | 25 | 50% | $481 | $87,980 |
5 BedroomRecommended | 12 | 44% | $682 | $109,414 |
Vista is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
Annual average is 56%, rising to 77% in July and dipping to 38% in January.
July, June, August are peak months, with ADR averaging $205 and occupancy reaching 77% in July.
$880,996, down 0.32% year-over-year.
1 Bedrooms are the most popular property type with 118 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Los Angeles, CA (7.44% of bookings), San Diego, CA (5.32% of bookings), Phoenix, AZ (2.38% of bookings).
204 active short-term rental listings — split across studio (10), 1 bedroom (118), 2 bedroom (36), 3 bedroom (37), 4 bedroom (25), 5 bedroom (12).