
Airbnb Market Analytics & Investment Insights
Yes — San Jose, CA remains a reliable Airbnb market. The whole-market median is $33,260 in annual revenue at 61% occupancy and a $134 ADR. Review local regulation before purchase — see the rules section below.
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Score a specific San Jose address against revenue, occupancy, and yield benchmarks.
San Jose's ADR rises 46% from Aug ($117) to Jul ($171), but occupancy rises 1.8× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $245 |
| $48,094 |
3 Bedroom | 134 | 52% | $349 | $65,805 |
4 Bedroom | 83 | 52% | $454 | $86,516 |
5 BedroomRecommended | 32 | 49% | $516 | $92,278 |
San Jose is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
| Rank | Neighborhood | Gross Yield | Annual Revenue | Listings | Median Home Value |
|---|---|---|---|---|---|
| 1 | North Valley | 4% | $46,011 | 92 | $1195K |
| 2 | Downtown | 4% | $37,683 | 270 | $1000K |
| 3 | North San Jose | 2% | $27,518 | 33 | $1110K |
| 4 | Santa Teresa | 2% | $33,344 | 29 | $1354K |
| 5 | Alum Rock East Foothills | 2% | $27,289 | 34 | $1109K |
| 6 | Evergreen | 2% | $38,119 | 35 | $1674K |
| 7 | Willow Glen | 2% | $35,283 | 100 | $1838K |
| 8 | East San Jose | 2% | $20,096 | 94 | $1050K |
| 9 | Cambrian Park | 2% | $34,190 | 44 | $1816K |
| 10 | West San Jose | 2% | $40,473 | 192 | $2165K |
| 11 | Fairgrounds | 2% | $17,008 | 84 | $945K |
| 12 | Berryessa | 2% | $27,389 | 43 | $1671K |
| 13 | Almaden Valley | 2% | $34,776 | 21 | $2182K |
| 14 | Rose Garden | 1% | $23,168 | 42 | $1625K |
| 15 | Edenvale Seven Trees | 1% | $10,273 | 29 | $1107K |
| 16 | Blossom Valley | 1% | $10,900 | 27 | $1420K |
Annual average is 61%, rising to 76% in August and dipping to 42% in October.
August, July, June are peak months, with ADR averaging $117 and occupancy reaching 76% in August.
$1,438,450, down 2.25% year-over-year.
1 Bedrooms are the most popular property type with 1,067 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are San Jose, CA (10.36% of bookings), Los Angeles, CA (4.83% of bookings), San Francisco, CA (3.14% of bookings).
1,269 active short-term rental listings — split across studio (79), 1 bedroom (1,067), 2 bedroom (235), 3 bedroom (134), 4 bedroom (83), 5 bedroom (32).