Monthly Occupancy Rate
Annual avg 51% · peaks at 62% in Aug
62% (Aug)
Summer peak
51%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Raleigh, NC remains a reliable Airbnb market. The whole-market median is $30,965 in annual revenue at 50% occupancy and a $166 ADR. Review local regulation before purchase — see the rules section below.
Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Score a specific Raleigh address against revenue, occupancy, and yield benchmarks.
Raleigh's ADR rises 38% from Jun ($138) to Feb ($190), but occupancy rises 1.7× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $166 |
| $32,956 |
3 Bedroom | 348 | 50% | $213 | $38,702 |
4 Bedroom | 106 | 45% | $306 | $50,700 |
5 BedroomRecommended | 26 | 47% | $464 | $79,597 |
Raleigh is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
| Rank | Neighborhood | Gross Yield | Annual Revenue | Listings | Median Home Value |
|---|---|---|---|---|---|
| 1 | South Raleigh | 12% | $36,138 | 30 | $294K |
| 2 | Southeast Raleigh | 10% | $29,432 | 48 | $298K |
| 3 | Northeast Raleigh | 9% | $29,525 | 97 | $331K |
| 4 | East Raleigh | 9% | $35,163 | 47 | $412K |
| 5 | South Central | 8% | $36,149 | 80 | $431K |
| 6 | North Central | 8% | $40,243 | 55 | $508K |
| 7 | Southwest Raleigh | 8% | $25,931 | 63 | $336K |
| 8 | West Raleigh | 8% | $26,944 | 88 | $351K |
| 9 | North Raleigh | 8% | $37,475 | 75 | $498K |
| 10 | Hillsborough | 6% | $28,565 | 57 | $468K |
| 11 | Northwest Raleigh | 6% | $29,216 | 83 | $482K |
| 12 | Central | 6% | $29,272 | 59 | $523K |
| 13 | Falls Of Neuse | 5% | $33,595 | 21 | $634K |
| 14 | Five Points | 4% | $36,681 | 51 | $823K |
| 15 | Wade | 4% | $31,433 | 34 | $884K |
| 16 | Six Forks | 3% | $26,229 | 8 | $791K |
| 17 | Glenwood | 2% | $29,496 | 4 | $1305K |
| 18 | Mordecai | 2% | $12,007 | 11 | $710K |
Annual average is 50%, rising to 62% in August and dipping to 35% in January.
August, October, June are peak months, with ADR averaging $139 and occupancy reaching 62% in August.
$437,035, down 2.17% year-over-year.
1 Bedrooms are the most popular property type with 493 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Raleigh, NC (6.50% of bookings), Charlotte, NC (4.48% of bookings), New York, NY (2.06% of bookings).
1,075 active short-term rental listings — split across studio (24), 1 bedroom (493), 2 bedroom (308), 3 bedroom (348), 4 bedroom (106), 5 bedroom (26).
