Monthly Occupancy Rate
Annual avg 66% · peaks at 76% in Feb
76% (Feb)
Summer peak
66%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Princeville, HI remains a reliable Airbnb market. The whole-market median is $55,390 in annual revenue at 68% occupancy and a $336 ADR. Review local regulation before purchase — see the rules section below.
Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Score a specific Princeville address against revenue, occupancy, and yield benchmarks.
Princeville's ADR rises 50% from Oct ($270) to Feb ($406), but occupancy rises 1.7× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| 57% |
| $365 |
| $76,530 |
3 Bedroom | 204 | 51% | $563 | $105,794 |
4 Bedroom | 79 | 43% | $905 | $143,536 |
5 BedroomRecommended | 19 | 31% | $1402 | $160,076 |
Princeville relies heavily on fly-in guests — demand may be more sensitive to airfare changes, airline route cuts, and economic downturns that reduce discretionary travel.
Annual average is 68%, rising to 76% in February and dipping to 44% in November.
February, July, March are peak months, with ADR averaging $406 and occupancy reaching 76% in February.
$1,411,070, down 2.94% year-over-year.
2 Bedrooms are the most popular property type with 664 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Los Angeles, CA (3.77% of bookings), San Francisco, CA (3.55% of bookings), San Diego, CA (2.74% of bookings).
1,332 active short-term rental listings — split across studio (180), 1 bedroom (497), 2 bedroom (664), 3 bedroom (204), 4 bedroom (79), 5 bedroom (19).
