Monthly Occupancy Rate
Annual avg 53% · peaks at 63% in Jan
63% (Jan)
Summer peak
53%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Hilo, HI remains a reliable Airbnb market. Active full-time operators average $36,029 in annual revenue at 54% occupancy and a $203 ADR. Review local regulation before purchase — see the rules section below.
Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Quarterly average across active listings
Score a specific Hilo address against revenue, occupancy, and yield benchmarks.
Hilo's ADR rises 38% from Sep ($177) to May ($245), but occupancy rises 1.5× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $261 |
| $51,749 |
3 Bedroom | 56 | 57% | $319 | $66,498 |
4 Bedroom | 14 | 37% | $543 | $74,022 |
5 BedroomRecommended | 4 | 68% | $811 | $200,614 |
Hilo relies heavily on fly-in guests — demand may be more sensitive to airfare changes, airline route cuts, and economic downturns that reduce discretionary travel.
Annual average is 54%, rising to 63% in January and dipping to 42% in May.
January, November, December are peak months, with ADR averaging $224 and occupancy reaching 63% in January.
$555,210, up 3.49% year-over-year.
1 Bedrooms are the most popular property type with 173 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Honolulu, HI (6.00% of bookings), Seattle, WA (2.73% of bookings), Los Angeles, CA (2.51% of bookings).
238 active short-term rental listings — split across studio (33), 1 bedroom (173), 2 bedroom (115), 3 bedroom (56), 4 bedroom (14), 5 bedroom (4).