Monthly Occupancy Rate
Annual avg 60% · peaks at 75% in Feb
75% (Feb)
Summer peak
60%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Kihei, HI remains a reliable Airbnb market. The whole-market median is $49,283 in annual revenue at 58% occupancy and a $352 ADR. Review local regulation before purchase — see the rules section below.
Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Score a specific Kihei address against revenue, occupancy, and yield benchmarks.
Kihei's ADR rises 71% from Sep ($252) to Feb ($431), but occupancy rises 1.6× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $431 |
| $81,614 |
3 Bedroom | 182 | 50% | $778 | $143,293 |
4 BedroomRecommended | 29 | 52% | $1253 | $239,284 |
5 Bedroom | 5 | 33% | $1632 | $193,610 |
Kihei relies heavily on fly-in guests — demand may be more sensitive to airfare changes, airline route cuts, and economic downturns that reduce discretionary travel.
Annual average is 58%, rising to 75% in February and dipping to 47% in October.
February, February, January are peak months, with ADR averaging $431 and occupancy reaching 75% in February.
$996,897, down 9.53% year-over-year.
1 Bedrooms are the most popular property type with 1,640 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Seattle, WA (3.63% of bookings), San Francisco, CA (3.11% of bookings), Los Angeles, CA (2.97% of bookings).
2,727 active short-term rental listings — split across studio (128), 1 bedroom (1,640), 2 bedroom (1,272), 3 bedroom (182), 4 bedroom (29), 5 bedroom (5).
