Monthly Occupancy Rate
Annual avg 57% · peaks at 75% in Feb
75% (Feb)
Summer peak
57%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Kihei, HI remains a reliable Airbnb market. The whole-market median is $48,983 in annual revenue at 56% occupancy and a $348 ADR. Review local regulation before purchase — see the rules section below.
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Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Score a specific Kihei address against revenue, occupancy, and yield benchmarks.
Kihei's ADR rises 63% from Sep ($253) to Feb ($412), but occupancy rises 1.8× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $436 |
| $79,241 |
3 Bedroom | 210 | 45% | $763 | $125,852 |
4 BedroomRecommended | 34 | 48% | $1249 | $216,972 |
5 Bedroom | 5 | 45% | $1097 | $181,416 |
Kihei relies heavily on fly-in guests — demand may be more sensitive to airfare changes, airline route cuts, and economic downturns that reduce discretionary travel.
Annual average is 56%, rising to 75% in February and dipping to 42% in August.
February, January, August are peak months, with ADR averaging $412 and occupancy reaching 75% in February.
$1,020,859, down 9.11% year-over-year.
1 Bedrooms are the most popular property type with 1,790 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Seattle, WA (3.50% of bookings), San Francisco, CA (3.14% of bookings), Los Angeles, CA (3.06% of bookings).
2,857 active short-term rental listings — split across studio (144), 1 bedroom (1,790), 2 bedroom (1,404), 3 bedroom (210), 4 bedroom (34), 5 bedroom (5).
