Monthly Occupancy Rate
Annual avg 37% · peaks at 76% in Jul
76% (Jul)
Summer peak
37%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Oak Island, NC remains a reliable Airbnb market. The whole-market median is $35,780 in annual revenue at 29% occupancy and a $323 ADR. Review local regulation before purchase — see the rules section below.
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Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Score a specific Oak Island address against revenue, occupancy, and yield benchmarks.
The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
3 BedroomMost common | 706 | 45% | $363 | $59,928 |
4 Bedroom | 411 | 42% | $528 | $81,395 |
5 BedroomRecommended | 188 | 38% | $703 | $98,394 |
Oak Island is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
Annual average is 29%, rising to 93% in July and dipping to 0% in January.
July, June, July are peak months, with ADR averaging $288 and occupancy reaching 93% in July.
$579,568, up 3.12% year-over-year.
3 Bedrooms are the most popular property type with 706 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Charlotte, NC (8.98% of bookings), Raleigh, NC (5.89% of bookings), Durham, NC (2.59% of bookings).
940 active short-term rental listings — split across studio (15), 1 bedroom (90), 2 bedroom (221), 3 bedroom (706), 4 bedroom (411), 5 bedroom (188).
