Monthly Occupancy Rate
Annual avg 49% · peaks at 65% in Jul
65% (Jul)
Summer peak
49%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Chattanooga, TN remains a reliable Airbnb market. Active full-time operators average $29,981 in annual revenue at 50% occupancy and a $194 ADR. Review local regulation before purchase — see the rules section below.
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Quarterly average across active listings
Score a specific Chattanooga address against revenue, occupancy, and yield benchmarks.
Chattanooga's ADR rises 32% from Jan ($158) to May ($208), but occupancy rises 2.3× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $202 |
| $39,473 |
3 Bedroom | 199 | 48% | $267 | $47,054 |
4 Bedroom | 68 | 50% | $390 | $70,947 |
5 BedroomRecommended | 16 | 35% | $611 | $78,222 |
Chattanooga is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
Annual average is 50%, rising to 65% in July and dipping to 28% in February.
July, June, October are peak months, with ADR averaging $173 and occupancy reaching 65% in July.
$324,298, down 0.89% year-over-year.
1 Bedrooms are the most popular property type with 408 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Nashville, TN (6.22% of bookings), Atlanta, GA (5.51% of bookings), Chattanooga, TN (2.81% of bookings).
555 active short-term rental listings — split across studio (24), 1 bedroom (408), 2 bedroom (269), 3 bedroom (199), 4 bedroom (68), 5 bedroom (16).