Monthly Occupancy Rate
Annual avg 50% · peaks at 65% in Jul
65% (Jul)
Summer peak
50%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Chattanooga, TN remains a reliable Airbnb market. The whole-market median is $28,803 in annual revenue at 50% occupancy and a $196 ADR. Review local regulation before purchase — see the rules section below.
Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Score a specific Chattanooga address against revenue, occupancy, and yield benchmarks.
Chattanooga's ADR rises 20% from Jul ($173) to May ($207), but occupancy rises 2.3× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| 54% |
| $200 |
| $39,562 |
3 Bedroom | 200 | 51% | $261 | $48,173 |
4 Bedroom | 68 | 51% | $372 | $69,384 |
5 BedroomRecommended | 16 | 37% | $594 | $80,884 |
Chattanooga is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
Annual average is 50%, rising to 65% in July and dipping to 28% in February.
July, July, October are peak months, with ADR averaging $173 and occupancy reaching 65% in July.
$324,298, down 0.89% year-over-year.
1 Bedrooms are the most popular property type with 410 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Nashville, TN (6.22% of bookings), Atlanta, GA (5.51% of bookings), Chattanooga, TN (2.81% of bookings).
611 active short-term rental listings — split across studio (24), 1 bedroom (410), 2 bedroom (269), 3 bedroom (200), 4 bedroom (68), 5 bedroom (16).
