Monthly Occupancy Rate
Annual avg 53% · peaks at 61% in Aug
61% (Aug)
Summer peak
53%
Annual avg
Airbnb Market Analytics & Investment Insights
Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Quarterly average across active listings
Score a specific Dallas address against revenue, occupancy, and yield benchmarks.
Dallas's ADR rises 48% from Aug ($138) to Jun ($204), but occupancy rises 1.6× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $200 |
| $38,426 |
3 Bedroom | 489 | 50% | $270 | $49,480 |
4 Bedroom | 252 | 47% | $398 | $68,757 |
5 BedroomRecommended | 99 | 51% | $541 | $100,937 |
Dallas is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
| Rank | Neighborhood | Gross Yield | Annual Revenue | Listings | Median Home Value |
|---|---|---|---|---|---|
| 1 | Wolf Creek | 27% | $63,807 | 13 | $240K |
| 2 | Cedar Crest | 22% | $38,496 | 57 | $176K |
| 3 | Eagle Ford | 22% | $54,141 | 99 | $249K |
| 4 | Southeast Dallas | 21% | $31,658 | 53 | $148K |
| 5 | City Center District | 20% | $50,575 | 43 | $254K |
| 6 | South Boulevard Park Row Historic | 19% | $34,639 | 73 | $179K |
| 7 | Love Field Area | 15% | $45,745 | 16 | $301K |
| 8 | Government District | 15% | $39,594 | 39 | $266K |
| 9 | Buckner Terrace | 14% | $46,145 | 12 | $327K |
| 10 | South Dallas | 12% | $26,530 | 19 | $214K |
| 11 | Southwest Dallas | 11% | $26,386 | 80 | $232K |
| 12 | Winnetka Heights | 11% | $26,357 | 23 | $232K |
| 13 | Lake Highlands | 11% | $33,585 | 77 | $304K |
| 14 | Far North | 10% | $41,549 | 174 | $408K |
| 15 | Oak Lawn | 9% | $38,195 | 286 | $422K |
| 16 | Northwest Dallas | 9% | $20,545 | 12 | $232K |
| 17 | Main Street District | 9% | $25,694 | 24 | $294K |
| 18 | Oak Cliff | 8% | $36,536 | 220 | $432K |
| 19 | North Dallas | 8% | $90,432 | 52 | $1082K |
| 20 | Preston Hollow | 8% | $62,239 | 69 | $753K |
| 21 | M Streets | 7% | $42,779 | 270 | $619K |
| 22 | Farmers Market District | 7% | $44,022 | 54 | $637K |
| 23 | Bluffview | 7% | $64,248 | 41 | $988K |
| 24 | Near East | 6% | $36,742 | 38 | $665K |
| 25 | Northeast Dallas | 5% | $39,813 | 503 | $852K |
| 26 | West End Historic District | 5% | $12,541 | 3 | $274K |
Annual average is 54%, rising to 61% in August and dipping to 38% in February.
August, July, March are peak months, with ADR averaging $138 and occupancy reaching 61% in August.
$312,024, down 3.08% year-over-year.
1 Bedrooms are the most popular property type with 1,415 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Dallas, TX (9.90% of bookings), Houston, TX (5.08% of bookings), Austin, TX (4.50% of bookings).
2,418 active short-term rental listings — split across studio (75), 1 bedroom (1,415), 2 bedroom (651), 3 bedroom (489), 4 bedroom (252), 5 bedroom (99).