Monthly Occupancy Rate
Annual avg 79% · peaks at 94% in Sep
94% (Sep)
Summer peak
79%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Abilene, TX remains a reliable Airbnb market. Active full-time operators average $52,001 in annual revenue at 81% occupancy and a $157 ADR. Review local regulation before purchase — see the rules section below.
Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Quarterly average across active listings
Score a specific Abilene address against revenue, occupancy, and yield benchmarks.
Abilene's ADR rises 109% from Sep ($116) to Feb ($242), but occupancy rises 2.0× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
3 BedroomMost common | 158 | 72% | $277 | $72,753 |
4 BedroomRecommended | 39 | 68% | $352 | $87,414 |
5 Bedroom | 10 | 58% | $379 | $80,366 |
Abilene is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
| Rank | Neighborhood | Gross Yield | Annual Revenue | Listings | Median Home Value |
|---|---|---|---|---|---|
| 1 | North College | 45% | $49,591 | 10 | $110K |
| 2 | Sayles Blvd Area | 43% | $64,853 | 31 | $151K |
| 3 | Sears Park Area | 36% | $45,380 | 6 | $127K |
| 4 | Red Bud Park Area | 23% | $42,509 | 5 | $183K |
| 5 | Over Place Area | 22% | $33,073 | 7 | $148K |
| 6 | Elmwood Area | 22% | $36,226 | 14 | $166K |
| 7 | South E Hwy 80 | 21% | $55,902 | 6 | $267K |
| 8 | Dyess Area | 20% | $35,988 | 5 | $180K |
| 9 | Cobb Park Area | 20% | $23,024 | 4 | $117K |
| 10 | Westwood Richland | 19% | $34,041 | 9 | $182K |
| 11 | South Treadaway Area | 18% | $25,054 | 6 | $137K |
| 12 | Original Town South | 18% | $48,642 | 6 | $267K |
| 13 | Original Town North | 17% | $36,887 | 5 | $214K |
| 14 | Lytle Area | 16% | $57,575 | 6 | $364K |
| 15 | Park Central Area | 15% | $37,213 | 3 | $243K |
| 16 | Buck Creek Area | 15% | $39,654 | 6 | $271K |
| 17 | North E Hwy 80 | 14% | $30,819 | 11 | $214K |
| 18 | Abilene Heights Area | 13% | $28,733 | 26 | $229K |
| 19 | Loop 322 East | 11% | $30,711 | 10 | $267K |
| 20 | River Oaks Brookhollow Area | 10% | $26,800 | 9 | $267K |
| 21 | Far Southside | 10% | $32,115 | 5 | $334K |
| 22 | Chimney Rock Area | 5% | $15,213 | 8 | $290K |
Annual average is 81%, rising to 94% in September and dipping to 47% in January.
September, October, August are peak months, with ADR averaging $116 and occupancy reaching 94% in September.
$219,057, up 6.82% year-over-year.
3 Bedrooms are the most popular property type with 158 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Abilene, TX (4.44% of bookings), Dallas, TX (4.12% of bookings), Houston, TX (3.74% of bookings).
189 active short-term rental listings — split across studio (7), 1 bedroom (100), 2 bedroom (82), 3 bedroom (158), 4 bedroom (39), 5 bedroom (10).