Monthly Occupancy Rate
Annual avg 58% · peaks at 68% in Jul
68% (Jul)
Summer peak
58%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Brownsville, TX remains a reliable Airbnb market. The whole-market median is $32,159 in annual revenue at 61% occupancy and a $126 ADR. Review local regulation before purchase — see the rules section below.
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Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Score a specific Brownsville address against revenue, occupancy, and yield benchmarks.
Brownsville's ADR rises 41% from Sep ($95) to Jul ($134), but occupancy rises 1.6× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| 55% |
| $124 |
| $25,037 |
3 Bedroom | 166 | 53% | $197 | $38,434 |
4 BedroomRecommended | 35 | 59% | $246 | $52,988 |
5 Bedroom | 5 | 45% | $316 | $51,877 |
Brownsville is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
Annual average is 61%, rising to 70% in July and dipping to 42% in February.
July, July, August are peak months, with ADR averaging $91 and occupancy reaching 70% in July.
$196,964, up 2.17% year-over-year.
1 Bedrooms are the most popular property type with 178 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Houston, TX (10.21% of bookings), San Antonio, TX (7.57% of bookings), Brownsville, TX (5.79% of bookings).
303 active short-term rental listings — split across studio (14), 1 bedroom (178), 2 bedroom (170), 3 bedroom (166), 4 bedroom (35), 5 bedroom (5).
