Monthly Occupancy Rate
Annual avg 46% · peaks at 67% in Jul
67% (Jul)
Summer peak
46%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — San Luis Obispo, CA remains a reliable Airbnb market. Active full-time operators average $55,059 in annual revenue at 45% occupancy and a $282 ADR. Review local regulation before purchase — see the rules section below.
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Quarterly average across active listings
Score a specific San Luis Obispo address against revenue, occupancy, and yield benchmarks.
San Luis Obispo's ADR rises 14% from Feb ($257) to Apr ($292), but occupancy rises 2.1× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $335 |
| $63,369 |
3 Bedroom | 34 | 49% | $569 | $102,480 |
4 Bedroom | 17 | 45% | $814 | $135,042 |
5 BedroomRecommended | 7 | 35% | $1179 | $151,892 |
San Luis Obispo is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
Annual average is 45%, rising to 67% in July and dipping to 32% in January.
July, August, June are peak months, with ADR averaging $280 and occupancy reaching 67% in July.
$1,103,077, up 1.92% year-over-year.
1 Bedrooms are the most popular property type with 126 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Los Angeles, CA (7.45% of bookings), San Francisco, CA (5.47% of bookings), San Diego, CA (4.65% of bookings).
228 active short-term rental listings — split across studio (15), 1 bedroom (126), 2 bedroom (79), 3 bedroom (34), 4 bedroom (17), 5 bedroom (7).