Monthly Occupancy Rate
Annual avg 57% · peaks at 85% in Mar
85% (Mar)
Summer peak
57%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Red River, NM remains a reliable Airbnb market. Active full-time operators average $81,221 in annual revenue at 48% occupancy and a $369 ADR. Review local regulation before purchase — see the rules section below.
Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Quarterly average across active listings
Score a specific Red River address against revenue, occupancy, and yield benchmarks.
Red River's ADR rises 48% from Jul ($263) to Jan ($388), but occupancy rises 2.5× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $324 |
| $57,838 |
3 Bedroom | 91 | 44% | $457 | $73,513 |
4 Bedroom | 34 | 45% | $521 | $85,466 |
5 BedroomRecommended | 7 | 34% | $847 | $104,849 |
Red River is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
Annual average is 48%, rising to 85% in March and dipping to 33% in April.
March, August, July are peak months, with ADR averaging $269 and occupancy reaching 85% in March.
$416,852, down 1.00% year-over-year.
2 Bedrooms are the most popular property type with 155 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Albuquerque, NM (8.46% of bookings), Amarillo, TX (7.03% of bookings), Oklahoma City, OK (3.06% of bookings).
222 active short-term rental listings — split across studio (8), 1 bedroom (52), 2 bedroom (155), 3 bedroom (91), 4 bedroom (34), 5 bedroom (7).