Airbnb market dataThrough 686 listingsHow we measure
Yes, Norfolk, VA is a good Airbnb market in 2026. Chalet data shows a whole-market median annual revenue of $34,860, with median occupancy at 60% and ADR at $151.
Buying in Norfolk?Free, with no obligation
Written from an earlier data window, so some figures differ from the live numbers above.
Chalet AI
A typical active Norfolk Airbnb earned $34,860 in the 12 months to Sep 2026. The top 25% of listings averaged $64,281, about 1.8× that. The bottom 25%, which includes rarely booked listings, averaged $4,215.
$4.2k
Bottom 25% average
$34.9k
Typical listing
$64.3k
Top 25% average
1-bedroom homes are the most common in Norfolk (34% of listings).
| Bedrooms | Share of listings |
|---|
The best three months, Aug, Jul and May, brought in 33% of a typical Norfolk listing's revenue over the 12 months to Sep 2026.
Apr–Jun and Aug–Sep beat a year earlier; Jul was 3% lower
Typical monthly revenue per listing, Oct 2025–Sep 2026, against the same month a year earlier
No year-earlier data for Oct–Mar yet.
Cape View has the highest gross yield of the 7 Norfolk neighborhoods we rank, at 12.3%, with typical revenue of $44,112 a year.
| # | neighborhood | Gross yield | Revenue/yr | Occupancy | Home value |
|---|---|---|---|---|---|
| 1 | Cape View | 12.3% | $44,112 | ||
| 2 | Willoughby | 11.5% | $36,367 | ||
| 3 | Oceanview | 10.1% | $36,119 | ||
| 4 | West Ocean View | locked | locked | locked | locked |
| 5 | Downtown | locked | locked | locked | locked |
| 6 | Shore Drive | locked | locked | locked | locked |
| 7 | Pretty Lake | locked | locked | locked | locked |
Ranked by gross yield (typical yearly revenue ÷ median home value), last 12 months. 28 neighborhoods have fewer than 20 listings or incomplete data and aren't ranked.
Yield isn't everything: zoning and HOA rules decide which streets allow short-term rentals.
The median Norfolk home is worth $312,422 (Zillow, Aug 2026), up 1.3% in a year. At typical revenue that's a 11.2% gross yield, before the mortgage, taxes and running costs.
Norfolk ranks #2 of the 8 Virginia markets we track by gross yield.
| # | Market | Gross yield | Revenue/yr | Home value |
|---|---|---|---|---|
| 1 | Luray, VA | 15.0% | $48,297 | |
| 2 | Norfolk, VA (this market) | 11.2% | $34,860 | |
| 3 | Lynchburg, VA | 9.9% | $26,339 | |
| 4 | Virginia Beach, VA |
None listed in Norfolk right now, so here are others in Virginia.
A typical active Airbnb in Norfolk, VA earned $34,860 in the 12 months to Sep 2026. The median listing was booked 60% of nights, and the average nightly rate was $151 in Sep 2026. Against a median home value of $312,422, that's a 11.2% gross yield before the mortgage, taxes and running costs.
A typical active listing earned $34,860 in the 12 months to Sep 2026. The top 25% of listings averaged $64,281 and the bottom 25% $4,215. Estimated by size: 1-bedroom about $16,474; 2-bedroom about $31,892; 3-bedroom about $55,967 and 4-bedroom about $81,406 a year.
The typical listing was booked 60% of nights in the 12 months to Sep 2026, from 71% in April to 48% in January.
Based on 686 Norfolk short-term rental listings tracked by Chalet, with data through Sep 2026. Home values come from the Zillow Home Value Index.
Airbnb data sites count different things. Some average every listing, including ones that are rarely booked; some use a whole metro area instead of the town; some use a calendar year. We show typical figures for active listings in Norfolk over the last 12 months, and label each number with what it counts. Compare like with like before comparing sites.
| Nightly rate |
|---|
| Occupancy |
|---|
| Est. revenue/yr |
|---|
| Studio | 2% | $123 | 58% | $26,135 |
|---|---|---|---|---|
| 1 bedroom | 34% | $80 | 56% | $16,474 |
| 2 bedrooms | 30% | $146 | 60% | $31,892 |
| 3 bedrooms | 22% | $276 | 56% | $55,967 |
| 4 bedrooms | 10% | $407 | 55% | $81,406 |
| 5 bedrooms | 2% | $477 | 60% | $104,334 |
Estimated revenue = nightly rate × occupancy × 365, last 12 months.
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Estimate its revenue, costs and cash flow with Norfolk's numbers.
| Month | Revenue | Occupancy | Nightly rate | Revenue a year earlier |
|---|---|---|---|---|
| Oct 2025 | $2,085 | 55% | $125 | |
| Nov 2025 | $2,107 | 50% | $132 | |
| Dec 2025 | $2,015 | 51% | $133 | |
| Jan 2026 | $1,882 | 48% | $119 | |
| Feb 2026 | $1,976 | 54% | $143 | |
| Mar 2026 | $3,068 | 70% | $151 | |
| Apr 2026 | $3,351 | 71% | $177 | |
| May 2026 | $3,754 | 69% | $210 | |
| Jun 2026 | $3,459 | 68% | $228 | |
| Jul 2026 | $3,815 | 71% | $276 | |
| Aug 2026 | $3,925 | 69% | $259 | |
| Sep 2026 | $3,424 | 60% | $225 |
Yes, Airbnbs are legal in Norfolk with required permits and compliance with city regulations.
Yes, you must obtain both a Zoning Permit and a Business License to operate an Airbnb in Norfolk.
A 9% city lodging tax, 6% state sales tax, and $3 per bedroom per night room tax apply to Airbnb income in Norfolk.
The 10 largest operators in Norfolk each ran 28 or more listings as of May 2025.
and 3 more
Of guests from the top 10 cities, 100% live within a day's drive. Guests book 47 days ahead on average.
and 3 more
| 8.6% |
| $36,978 |
| 5 | Charlottesville, VA | 7.2% | $37,178 |
|---|
| 6 | Williamsburg, VA | 7.0% | $32,604 |
|---|
| 7 | Alexandria, VA | 6.8% | $45,137 |
|---|
| 8 | Arlington, VA | 4.7% | $37,757 |
|---|
Buying here?
A Norfolk STR agent knows which properties and streets work as short-term rentals.
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Need financing?
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August; July and May earned the most, bringing in 33% of a typical listing's revenue in the 12 months to Sep 2026.
$312,422 as of August 2026 (Zillow Home Value Index), up 1.3% in a year.
1-bedroom homes make up 34% of listings, earning an estimated $16,474 a year.
The top origin cities are Norfolk, VA (3.6% of guests); Virginia Beach, VA (3.1% of guests) and Richmond, VA (2.9% of guests). Of guests from the top 10 cities, 100% live within a day's drive.
Chalet tracks 686 short-term rental listings in Norfolk, VA, with data through Sep 2026.
For education only, not financial, legal or investment advice. Full methodology
