Monthly Occupancy Rate
Annual avg 42% · peaks at 65% in Aug
65% (Aug)
Summer peak
42%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes, with caveats: Charlottesville, VA is a strong Airbnb market for disciplined, full-time operators, with active hosts averaging $40,705 in annual revenue, 45% occupancy, and a $218 ADR (Chalet data). However, the city enforces strict owner-occupancy and permit requirements, with ongoing ordinance revisions.
Top-quartile operators see upside to $68,613. The whole-market median ($42,207) is diluted by part-time listings—active hosts outperform by a wide margin. For compliance details, see [Charlottesville STR regulations](/rental-regulations/charlottesville-va).
Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Quarterly average across active listings
Score a specific Charlottesville address against revenue, occupancy, and yield benchmarks.
Charlottesville's ADR rises 43% from Jul ($173) to May ($248), but occupancy rises 2.8× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $212 |
| $34,887 |
3 Bedroom | 106 | 43% | $328 | $52,043 |
4 Bedroom | 49 | 36% | $666 | $86,503 |
5 BedroomRecommended | 34 | 36% | $939 | $124,233 |
Charlottesville is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
| Rank | Neighborhood | Gross Yield | Annual Revenue | Listings | Median Home Value |
|---|---|---|---|---|---|
| 1 | Orangedale Prospect Ave | 14% | $36,289 | 5 | $258K |
| 2 | North East | 13% | $67,210 | 19 | $524K |
| 3 | Jefferson Park | 12% | $47,150 | 19 | $377K |
| 4 | Rose Hill | 12% | $39,301 | 6 | $334K |
| 5 | Locust Grove | 11% | $53,964 | 13 | $476K |
| 6 | Main Starr Hill | 10% | $35,227 | 13 | $350K |
| 7 | Belmont | 10% | $41,116 | 90 | $420K |
| 8 | Venable | 10% | $83,857 | 25 | $880K |
| 9 | Fry Springs | 9% | $43,110 | 36 | $489K |
| 10 | Little High | 9% | $48,533 | 15 | $558K |
| 11 | Martha Jefferson | 8% | $51,139 | 21 | $633K |
| 12 | Fifeville | 8% | $30,183 | 26 | $398K |
| 13 | Ridge St | 7% | $33,417 | 26 | $465K |
| 14 | Woolen Mills | 7% | $31,000 | 29 | $436K |
| 15 | Johnson Village | 7% | $35,844 | 6 | $525K |
| 16 | Downtown | 7% | $42,220 | 31 | $640K |
| 17 | 10th And Page | 7% | $24,601 | 9 | $375K |
| 18 | Blue Ridge Rugby Ave | 6% | $51,266 | 13 | $811K |
| 19 | Charlottesville High | 6% | $43,312 | 3 | $699K |
| 20 | North Downtown | 4% | $33,886 | 19 | $780K |
| 21 | Kelly Town Rugby Heights | 4% | $26,470 | 8 | $639K |
| 22 | Lewis Mountain | 3% | $43,171 | 3 | $1280K |
| 23 | Greenbrier | 3% | $17,329 | 7 | $637K |
Annual average is 45%, rising to 65% in August and dipping to 24% in March.
August, September, October are peak months, with ADR averaging $176 and occupancy reaching 65% in August.
$525,079, up 0.33% year-over-year.
1 Bedrooms are the most popular property type with 294 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Washington, DC (5.74% of bookings), Richmond, VA (5.06% of bookings), New York, NY (2.81% of bookings).
595 active short-term rental listings — split across studio (36), 1 bedroom (294), 2 bedroom (158), 3 bedroom (106), 4 bedroom (49), 5 bedroom (34).