Monthly Occupancy Rate
Annual avg 55% · peaks at 69% in Jul
69% (Jul)
Summer peak
55%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Mobile, AL remains a reliable Airbnb market. The whole-market median is $28,665 in annual revenue at 53% occupancy and a $166 ADR. Review local regulation before purchase — see the rules section below.
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Score a specific Mobile address against revenue, occupancy, and yield benchmarks.
Mobile's ADR rises 65% from Sep ($115) to Jul ($190), but occupancy rises 1.8× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $174 |
| $36,128 |
3 Bedroom | 142 | 56% | $218 | $44,307 |
4 BedroomRecommended | 50 | 63% | $299 | $69,256 |
5 Bedroom | 6 | 39% | $199 | $28,643 |
Mobile is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
| Rank | Neighborhood | Gross Yield | Annual Revenue | Listings | Median Home Value |
|---|---|---|---|---|---|
| 1 | Gorgas | 61% | $33,093 | 2 | $54K |
| 2 | Carver | 43% | $28,019 | 4 | $65K |
| 3 | South Crichton | 39% | $27,657 | 2 | $72K |
| 4 | Rickarby | 34% | $23,903 | 6 | $69K |
| 5 | Baltimore | 31% | $17,012 | 5 | $55K |
| 6 | Berkleigh | 31% | $78,038 | 7 | $253K |
| 7 | Owens | 29% | $13,237 | 2 | $45K |
| 8 | Neshota | 28% | $35,038 | 6 | $125K |
| 9 | Driftwood | 22% | $26,410 | 3 | $120K |
| 10 | Washington Square | 20% | $44,436 | 26 | $218K |
| 11 | Woodlawn | 19% | $15,314 | 3 | $79K |
| 12 | Dauphin Acres | 16% | $23,835 | 12 | $150K |
| 13 | Westmont | 14% | $26,471 | 4 | $184K |
| 14 | Carlen | 14% | $33,238 | 31 | $233K |
| 15 | Brookwood | 14% | $26,178 | 3 | $186K |
| 16 | Airmont | 13% | $25,075 | 6 | $188K |
| 17 | Leinkauf | 13% | $20,607 | 12 | $158K |
| 18 | Bayview | 13% | $14,797 | 1 | $116K |
| 19 | Lyons Park | 12% | $31,583 | 12 | $254K |
| 20 | Hannon Park | 12% | $32,869 | 22 | $266K |
| 21 | Hillsdale | 12% | $15,151 | 4 | $123K |
| 22 | Bellewood | 12% | $22,041 | 7 | $179K |
| 23 | Overlook | 12% | $23,847 | 2 | $195K |
| 24 | Lourdes | 12% | $13,435 | 4 | $113K |
| 25 | Georgia Avenue | 12% | $24,483 | 17 | $210K |
| 26 | Westhill | 10% | $23,536 | 5 | $244K |
| 27 | Park Place | 9% | $20,022 | 16 | $217K |
| 28 | Texas Street | 9% | $12,217 | 8 | $137K |
| 29 | Malibar Heights | 9% | $16,265 | 7 | $187K |
| 30 | Sheldon | 9% | $21,231 | 2 | $249K |
| 31 | Canterbury | 8% | $19,367 | 3 | $238K |
| 32 | Bolton | 8% | $19,906 | 3 | $246K |
| 33 | Reichlieu | 8% | $15,268 | 4 | $196K |
| 34 | Central Business District | 8% | $23,892 | 37 | $313K |
| 35 | Parkhill | 7% | $23,057 | 10 | $316K |
| 36 | Baker | 6% | $13,248 | 4 | $230K |
| 37 | College Park | 5% | $20,498 | 3 | $406K |
| 38 | Hillview | 5% | $8,883 | 3 | $178K |
| 39 | Terrace Hills | 5% | $9,832 | 3 | $203K |
| 40 | Llanfair | 4% | $17,945 | 3 | $409K |
| 41 | Dawes | 3% | $8,275 | 3 | $313K |
Annual average is 53%, rising to 71% in July and dipping to 38% in January.
July, July, October are peak months, with ADR averaging $111 and occupancy reaching 71% in July.
$199,106, down 1.14% year-over-year.
1 Bedrooms are the most popular property type with 200 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Mobile, AL (6.37% of bookings), Birmingham, AL (3.14% of bookings), Atlanta, GA (2.67% of bookings).
326 active short-term rental listings — split across studio (14), 1 bedroom (200), 2 bedroom (170), 3 bedroom (142), 4 bedroom (50), 5 bedroom (6).
