Monthly Occupancy Rate
Annual avg 48% · peaks at 86% in Jul
86% (Jul)
Summer peak
48%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes, Orange Beach, AL is a strong Airbnb market in 2026. The canonical median annual revenue is $60,741, with median occupancy at 55% and a median ADR of $313 (Chalet data). Short-term rentals are legal but subject to strict zoning, licensing, and a 16% lodging tax.
Top-quartile operators see upside to $72,948. Home values moved -1.6% year-over-year. For compliance details, see [Orange Beach STR regulations](/rental-regulations/orange-beach-al).
Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Quarterly average across active listings
Score a specific Orange Beach address against revenue, occupancy, and yield benchmarks.
The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
3 BedroomMost common | 1,825 | 43% | $445 | $70,598 |
4 BedroomRecommended | 297 | 40% | $628 | $92,283 |
5 Bedroom | 31 | 34% | $733 | $92,255 |
Orange Beach is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
Annual average is 55%, rising to 86% in July and dipping to 0% in February.
July, July, June are peak months, with ADR averaging $475 and occupancy reaching 86% in July.
$680,791, down 1.57% year-over-year.
3 Bedrooms are the most popular property type with 1,825 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Birmingham, AL (2.24% of bookings), Nashville, TN (1.47% of bookings), Mobile, AL (1.44% of bookings).
3,294 active short-term rental listings — split across studio (23), 1 bedroom (474), 2 bedroom (1,336), 3 bedroom (1,825), 4 bedroom (297), 5 bedroom (31).
