
Airbnb Market Analytics & Investment Insights
Yes — Aiken, SC remains a reliable Airbnb market. Active full-time operators average $35,450 in annual revenue at 42% occupancy and a $178 ADR. Review local regulation before purchase — see the rules section below.
Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Quarterly average across active listings
Score a specific Aiken address against revenue, occupancy, and yield benchmarks.
Aiken's ADR rises 61% from Jan ($143) to Apr ($230), but occupancy rises 3.1× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $184 |
| $30,446 |
3 Bedroom | 93 | 45% | $260 | $42,698 |
4 Bedroom | 49 | 42% | $411 | $62,593 |
5 BedroomRecommended | 10 | 31% | $557 | $63,935 |
Aiken is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
Annual average is 42%, rising to 71% in March and dipping to 23% in January.
March, September, April are peak months, with ADR averaging $151 and occupancy reaching 71% in March.
$280,627, up 3.27% year-over-year.
2 Bedrooms are the most popular property type with 108 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Charleston, SC (3.94% of bookings), Atlanta, GA (3.02% of bookings), Charlotte, NC (2.90% of bookings).
225 active short-term rental listings — split across studio (11), 1 bedroom (105), 2 bedroom (108), 3 bedroom (93), 4 bedroom (49), 5 bedroom (10).