Monthly Occupancy Rate
Annual avg 46% · peaks at 87% in Jul
87% (Jul)
Summer peak
46%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes. North Myrtle Beach, SC, is a strong Airbnb market for 2026, with a whole-market median annual revenue of $42,078, median occupancy at 42%, and a median ADR of $284 (Chalet data).
Short-term rentals remain legal with no cap or moratorium, though ongoing rulemaking means regulatory conditions should be monitored. Top-quartile operators see upside to $83,086. For the latest compliance details, see [North Myrtle Beach STR regulations](/rental-regulations/north-myrtle-beach-sc).
Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Quarterly average across active listings
Score a specific North Myrtle Beach address against revenue, occupancy, and yield benchmarks.
The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
3 BedroomMost common | 1,429 | 47% | $335 | $57,741 |
4 Bedroom | 598 | 50% | $480 | $87,778 |
5 BedroomRecommended | 161 | 49% | $634 | $113,562 |
North Myrtle Beach is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
Annual average is 42%, rising to 87% in July and dipping to 0% in February.
July, August, July are peak months, with ADR averaging $314 and occupancy reaching 87% in July.
$393,465, down 1.38% year-over-year.
3 Bedrooms are the most popular property type with 1,429 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Charlotte, NC (4.71% of bookings), Raleigh, NC (1.85% of bookings), Greensboro, NC (1.36% of bookings).
3,799 active short-term rental listings — split across studio (70), 1 bedroom (575), 2 bedroom (1,330), 3 bedroom (1,429), 4 bedroom (598), 5 bedroom (161).
