Monthly Occupancy Rate
Annual avg 43% · peaks at 84% in Jul
84% (Jul)
Summer peak
43%
Annual avg
Airbnb Market Analytics & Investment Insights
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Quarterly average across active listings
Score a specific Orange Beach address against revenue, occupancy, and yield benchmarks.
The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
3 BedroomMost common | 2,182 | 43% | $517 | $80,476 |
4 Bedroom | 395 | 38% | $714 | $99,280 |
5 BedroomRecommended | 43 | 36% | $865 | $114,380 |
Orange Beach is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
Annual average is 48%, rising to 86% in July and dipping to 0% in January.
July, July, June are peak months, with ADR averaging $476 and occupancy reaching 86% in July.
$690,065, down 1.21% year-over-year.
3 Bedrooms are the most popular property type with 2,182 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Birmingham, AL (2.26% of bookings), Nashville, TN (1.46% of bookings), Mobile, AL (1.46% of bookings).
3,521 active short-term rental listings — split across studio (36), 1 bedroom (600), 2 bedroom (1,618), 3 bedroom (2,182), 4 bedroom (395), 5 bedroom (43).
