Is Airbnb profitable in Hilton Head Island, SC?
Yes — operating a short-term rental in Hilton Head Island, SC can be highly profitable. Hilton Head Island, SC Airbnb listings sees consistent guest demand, with Airbnb hosts earning an average annual revenue of $44,911 and achieving a 52% occupancy rate. With around 4,678 active vacation rentals on the market, Hilton Head Island, SC offers strong opportunity for investors while still avoiding the oversaturation seen in some larger U.S. cities.
How much have home values changed YoY in Hilton Head Island, SC?
According to Zillow's Home Value Index Methodology, homes in Hilton Head Island, SC have appreciated by 0.75% over the last year.
What is the median home value in Hilton Head Island, SC?
As of August 2025, the Zillow Home Value Index shows a typical home value of $768,912 in Hilton Head Island, SC.
How many short-term rentals are active in Hilton Head Island, SC?
There are 4,678 active short-term rentals, with an average daily rate of $561, resulting in an approximate annual revenue of $44,911 per property.
When is the highest demand for Airbnb in Hilton Head Island, SC?
From the occupancy rate standpoint and demand data, March, July, and April are the top performing months in Hilton Head Island. The occupancy rate in March is 69% and average daily rate is $596. The occupancy rate in July is 66% and average daily rate is $311. The occupancy rate in April is 65% and average daily rate is $628.
Is Hilton Head Island, SC investor-friendly for short-term rentals?
Hilton Head Island, SC is considered Investor-Friendly for short-term investments. See Hilton Head Island, SC Rental Regulations for more information.
