Is Airbnb profitable in Charleston, SC?
Yes — operating a short-term rental in Charleston, SC can be highly profitable. Charleston, SC Airbnb listings sees consistent guest demand, with Airbnb hosts earning an average annual revenue of $55,523 and achieving a 53% occupancy rate. With around 3,189 active vacation rentals on the market, Charleston, SC offers strong opportunity for investors while still avoiding the oversaturation seen in some larger U.S. cities.
How much have home values changed YoY in Charleston, SC?
According to Zillow's Home Value Index Methodology, homes in Charleston, SC have appreciated by 1.85% over the last year.
What is the median home value in Charleston, SC?
As of August 2025, the Zillow Home Value Index shows a typical home value of $589,860 in Charleston, SC.
How many short-term rentals are active in Charleston, SC?
There are 3,189 active short-term rentals, with an average daily rate of $794, resulting in an approximate annual revenue of $55,523 per property.
When is the highest demand for Airbnb in Charleston, SC?
From the occupancy rate standpoint and demand data, April, March, and November are the top performing months in Charleston. The occupancy rate in April is 69% and average daily rate is $960. The occupancy rate in March is 69% and average daily rate is $772. The occupancy rate in November is 64% and average daily rate is $587.
Is Charleston, SC investor-friendly for short-term rentals?
Charleston, SC is considered Investor-Friendly for short-term investments. See Charleston, SC Rental Regulations for more information.