
Airbnb Market Analytics & Investment Insights
Yes, with caveats: Park City, UT posts a canonical median annual revenue of $69,434, with 25% occupancy and a robust $378 ADR (Chalet data). Regulation is strict—short-term rentals are legal only in designated zones, require a Nightly Rental License, and are subject to HOA overlays.
Top-quartile operators can achieve $128,213 in annual revenue, but success demands regulatory diligence and operational expertise. For full details, see [Park City STR regulations](/rental-regulations/park-city-ut).
Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Quarterly average across active listings
Score a specific Park City address against revenue, occupancy, and yield benchmarks.
The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| 34% |
| $399 |
| $48,952 |
3 Bedroom | 917 | 31% | $562 | $62,784 |
4 Bedroom | 534 | 28% | $835 | $85,759 |
5 BedroomRecommended | 195 | 32% | $1113 | $131,147 |
Park City relies heavily on fly-in guests — demand may be more sensitive to airfare changes, airline route cuts, and economic downturns that reduce discretionary travel.
| Rank | Neighborhood | Gross Yield | Annual Revenue | Listings | Median Home Value |
|---|---|---|---|---|---|
| 1 | Bonanza Park | 7% | $40,120 | 35 | $589K |
| 2 | Spiro | 6% | $78,499 | 370 | $1333K |
| 3 | Old Town | 4% | $71,393 | 1,009 | $1687K |
| 4 | Prospector | 4% | $28,014 | 175 | $685K |
| 5 | Lower Deer Valley | 3% | $91,767 | 267 | $2901K |
| 6 | Upper Deer Valley | 2% | $104,138 | 260 | $4797K |
| 7 | Park Meadows | 2% | $58,216 | 75 | $2683K |
| 8 | Masonic Hill | 2% | $47,391 | 75 | $2408K |
| 9 | Thaynes | 2% | $66,292 | 5 | $3738K |
Annual average is 25%, rising to 71% in February and dipping to 0% in May.
February, February, March are peak months, with ADR averaging $533 and occupancy reaching 71% in February.
$1,584,397, up 3.22% year-over-year.
2 Bedrooms are the most popular property type with 1,231 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are New York, NY (4.98% of bookings), Salt Lake City, UT (4.13% of bookings), Los Angeles, CA (2.70% of bookings).
3,689 active short-term rental listings — split across studio (258), 1 bedroom (1,005), 2 bedroom (1,231), 3 bedroom (917), 4 bedroom (534), 5 bedroom (195).