Monthly Occupancy Rate
Annual avg 46% · peaks at 61% in Mar
61% (Mar)
Summer peak
46%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Saint George, UT remains a reliable Airbnb market. The whole-market median is $47,167 in annual revenue at 42% occupancy and a $251 ADR. Review local regulation before purchase — see the rules section below.
Go Deeper
Open a conversation with your preferred assistant, pre-loaded with a question about this topic.
Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Score a specific Saint George address against revenue, occupancy, and yield benchmarks.
Saint George's ADR rises 55% from Sep ($187) to Mar ($290), but occupancy rises 2.0× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
3 BedroomMost common | 250 | 41% | $264 | $39,529 |
4 BedroomRecommended | 173 | 54% | $362 | $71,582 |
5 Bedroom | 96 | 41% | $472 | $70,116 |
Saint George relies heavily on fly-in guests — demand may be more sensitive to airfare changes, airline route cuts, and economic downturns that reduce discretionary travel.
Annual average is 42%, rising to 67% in April and dipping to 30% in December.
April, March, March are peak months, with ADR averaging $182 and occupancy reaching 67% in April.
$521,140, down 1.20% year-over-year.
3 Bedrooms are the most popular property type with 250 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Salt Lake City, UT (9.54% of bookings), Las Vegas, NV (3.85% of bookings), Provo, UT (1.60% of bookings).
869 active short-term rental listings — split across studio (28), 1 bedroom (172), 2 bedroom (194), 3 bedroom (250), 4 bedroom (173), 5 bedroom (96).
