Monthly Occupancy Rate
Annual avg 56% · peaks at 67% in Jul
67% (Jul)
Summer peak
56%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Salt Lake City, UT remains a reliable Airbnb market. The whole-market median is $42,213 in annual revenue at 58% occupancy and a $173 ADR. Review local regulation before purchase — see the rules section below.
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Score a specific Salt Lake City address against revenue, occupancy, and yield benchmarks.
Salt Lake City's ADR rises 30% from Aug ($147) to Dec ($191), but occupancy rises 1.7× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| 56% |
| $193 |
| $39,366 |
3 Bedroom | 284 | 50% | $262 | $47,725 |
4 Bedroom | 127 | 50% | $334 | $60,955 |
5 BedroomRecommended | 65 | 39% | $437 | $61,476 |
Salt Lake City relies heavily on fly-in guests — demand may be more sensitive to airfare changes, airline route cuts, and economic downturns that reduce discretionary travel.
| Rank | Neighborhood | Gross Yield | Annual Revenue | Listings | Median Home Value |
|---|---|---|---|---|---|
| 1 | Jordan Meadows | 12% | $52,762 | 9 | $436K |
| 2 | Capitol Hill | 9% | $49,103 | 88 | $550K |
| 3 | Downtown | 8% | $41,580 | 72 | $543K |
| 4 | Central City | 8% | $32,006 | 97 | $423K |
| 5 | Wasatch Hollow | 7% | $58,699 | 7 | $858K |
| 6 | Ballpark | 6% | $27,057 | 34 | $469K |
| 7 | Central 9th | 5% | $24,511 | 62 | $469K |
| 8 | Rose Park | 5% | $21,004 | 12 | $459K |
| 9 | Poplar Grove | 4% | $17,461 | 16 | $402K |
| 10 | Sugar House | 4% | $26,228 | 113 | $680K |
| 11 | East Central | 4% | $25,295 | 79 | $662K |
| 12 | Fairpark | 3% | $13,997 | 21 | $419K |
| 13 | Greater Avenues | 3% | $25,037 | 61 | $794K |
| 14 | East Liberty Park | 3% | $19,949 | 28 | $662K |
| 15 | Westpointe | 3% | $14,749 | 7 | $493K |
| 16 | Liberty Wells | 3% | $14,722 | 27 | $555K |
| 17 | Bonneville Hills | 2% | $23,229 | 4 | $961K |
| 18 | Yalecrest | 2% | $22,734 | 11 | $1148K |
| 19 | Glendale | 2% | $8,426 | 17 | $426K |
| 20 | Foothill Sunnyside | 1% | $6,732 | 2 | $961K |
| 21 | East Bench | 0% | $4,565 | 10 | $1204K |
Annual average is 58%, rising to 67% in July and dipping to 40% in November.
July, March, March are peak months, with ADR averaging $173 and occupancy reaching 67% in July.
$582,654, up 1.44% year-over-year.
1 Bedrooms are the most popular property type with 801 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Salt Lake City, UT (4.42% of bookings), New York, NY (2.51% of bookings), Denver, CO (1.99% of bookings).
1,232 active short-term rental listings — split across studio (74), 1 bedroom (801), 2 bedroom (512), 3 bedroom (284), 4 bedroom (127), 5 bedroom (65).
