Monthly Occupancy Rate
Annual avg 35% · peaks at 54% in Jul
54% (Jul)
Summer peak
35%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Heber City, UT remains a reliable Airbnb market. Active full-time operators average $50,591 in annual revenue at 33% occupancy and a $351 ADR. Review local regulation before purchase — see the rules section below.
Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Quarterly average across active listings
Score a specific Heber City address against revenue, occupancy, and yield benchmarks.
Heber City's ADR rises 140% from Feb ($207) to Feb ($496), but occupancy rises 4.0× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
3 Bedroom | 62 | 38% | $313 | $43,736 |
4 BedroomMost common | 78 | 34% | $500 | $62,548 |
5 BedroomRecommended | 23 | 37% | $518 | $70,266 |
Concentrated guest origins reduce booking-acquisition cost but expose the listing to regional economic shocks. Diversify pricing and outreach if the top-5 share is dominant.
Annual average is 33%, rising to 54% in July and dipping to 13% in April.
July, August, February are peak months, with ADR averaging $252 and occupancy reaching 54% in July.
$809,644, down 0.51% year-over-year.
4 Bedrooms are the most popular property type with 78 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Salt Lake City, UT (7.62% of bookings), New York, NY (2.14% of bookings), Los Angeles, CA (1.72% of bookings).
231 active short-term rental listings — split across studio (3), 1 bedroom (30), 2 bedroom (54), 3 bedroom (62), 4 bedroom (78), 5 bedroom (23).