Monthly Occupancy Rate
Annual avg 35% · peaks at 52% in Aug
52% (Aug)
Summer peak
35%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Heber City, UT remains a reliable Airbnb market. The whole-market median is $48,993 in annual revenue at 33% occupancy and a $345 ADR. Review local regulation before purchase — see the rules section below.
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Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Score a specific Heber City address against revenue, occupancy, and yield benchmarks.
Heber City's ADR rises 98% from Oct ($250) to Feb ($496), but occupancy rises 2.5× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
3 Bedroom | 64 | 38% | $316 | $44,338 |
4 BedroomMost common | 76 | 33% | $485 | $58,480 |
5 BedroomRecommended | 22 | 33% | $554 | $67,312 |
Concentrated guest origins reduce booking-acquisition cost but expose the listing to regional economic shocks. Diversify pricing and outreach if the top-5 share is dominant.
Annual average is 33%, rising to 54% in July and dipping to 13% in April.
July, August, February are peak months, with ADR averaging $252 and occupancy reaching 54% in July.
$809,644, down 0.51% year-over-year.
4 Bedrooms are the most popular property type with 76 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Salt Lake City, UT (7.62% of bookings), New York, NY (2.14% of bookings), Los Angeles, CA (1.72% of bookings).
226 active short-term rental listings — split across studio (3), 1 bedroom (30), 2 bedroom (54), 3 bedroom (64), 4 bedroom (76), 5 bedroom (22).
