Monthly Occupancy Rate
Annual avg 18% · peaks at 79% in Aug
79% (Aug)
Summer peak
18%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Ocean City, NJ remains a reliable Airbnb market. Active full-time operators average $47,097 in annual revenue at 11% occupancy and a $349 ADR. Review local regulation before purchase — see the rules section below.
Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Quarterly average across active listings
Score a specific Ocean City address against revenue, occupancy, and yield benchmarks.
The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
3 BedroomMost common | 254 | 24% | $449 | $39,683 |
4 Bedroom | 108 | 21% | $568 | $43,415 |
5 BedroomRecommended | 76 | 18% | $797 | $51,274 |
Ocean City is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
Annual average is 11%, rising to 79% in August and dipping to 0% in January.
August, July, September are peak months, with ADR averaging $385 and occupancy reaching 79% in August.
$1,118,878, up 7.16% year-over-year.
3 Bedrooms are the most popular property type with 254 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Philadelphia, PA (10.64% of bookings), New York, NY (3.83% of bookings), Lancaster, PA (1.56% of bookings).
503 active short-term rental listings — split across studio (49), 1 bedroom (159), 2 bedroom (115), 3 bedroom (254), 4 bedroom (108), 5 bedroom (76).