Monthly Occupancy Rate
Annual avg 19% · peaks at 60% in Aug
60% (Aug)
Summer peak
19%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Ocean City, NJ remains a reliable Airbnb market. The whole-market median is $41,433 in annual revenue at 9% occupancy and a $318 ADR. Review local regulation before purchase — see the rules section below.
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Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Score a specific Ocean City address against revenue, occupancy, and yield benchmarks.
The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
3 BedroomMost common | 299 | 30% | $516 | $56,116 |
4 Bedroom | 133 | 24% | $620 | $53,845 |
5 BedroomRecommended | 86 | 23% | $899 | $75,070 |
Ocean City is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
Annual average is 9%, rising to 79% in August and dipping to 0% in March.
August, July, August are peak months, with ADR averaging $385 and occupancy reaching 79% in August.
$1,114,173, up 8.16% year-over-year.
3 Bedrooms are the most popular property type with 299 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Philadelphia, PA (11.00% of bookings), New York, NY (3.62% of bookings), Lancaster, PA (1.52% of bookings).
614 active short-term rental listings — split across studio (53), 1 bedroom (183), 2 bedroom (154), 3 bedroom (299), 4 bedroom (133), 5 bedroom (86).
