Monthly Occupancy Rate
Annual avg 32% · peaks at 92% in Aug
92% (Aug)
Summer peak
32%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Cape May, NJ remains a reliable Airbnb market. The whole-market median is $73,841 in annual revenue at 26% occupancy and a $458 ADR. Review local regulation before purchase — see the rules section below.
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Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Score a specific Cape May address against revenue, occupancy, and yield benchmarks.
The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $439 |
| $53,412 |
3 Bedroom | 66 | 30% | $599 | $65,411 |
4 Bedroom | 49 | 28% | $798 | $82,527 |
5 BedroomRecommended | 21 | 27% | $1035 | $100,368 |
Cape May is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
Annual average is 26%, rising to 92% in August and dipping to 0% in January.
August, July, September are peak months, with ADR averaging $548 and occupancy reaching 92% in August.
$735,632, up 5.24% year-over-year.
2 Bedrooms are the most popular property type with 95 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Philadelphia, PA (10.00% of bookings), New York, NY (6.83% of bookings), West Chester, PA (1.19% of bookings).
228 active short-term rental listings — split across studio (14), 1 bedroom (87), 2 bedroom (95), 3 bedroom (66), 4 bedroom (49), 5 bedroom (21).
