
Airbnb Market Analytics & Investment Insights
Yes — Jersey City, NJ remains a reliable Airbnb market. The whole-market median is $32,491 in annual revenue at 54% occupancy and a $184 ADR. Review local regulation before purchase — see the rules section below.
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Score a specific Jersey City address against revenue, occupancy, and yield benchmarks.
Jersey City's ADR rises 160% from Jan ($136) to Jun ($353), but occupancy rises 2.3× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| 54% |
| $280 |
| $55,577 |
3 Bedroom | 359 | 52% | $407 | $77,080 |
4 BedroomRecommended | 78 | 52% | $519 | $99,368 |
5 Bedroom | 17 | 42% | $642 | $99,333 |
Jersey City is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
| Rank | Neighborhood | Gross Yield | Annual Revenue | Listings | Median Home Value |
|---|---|---|---|---|---|
| 1 | Bergen Lafayette | 6% | $36,870 | 228 | $573K |
| 2 | Greenville | 6% | $28,623 | 86 | $518K |
| 3 | Heights | 5% | $38,730 | 256 | $756K |
| 4 | Downtown | 4% | $38,594 | 173 | $861K |
| 5 | Journal Square | 4% | $21,210 | 107 | $513K |
| 6 | West Side | 0% | $16,743 | 99 | $0K |
Annual average is 54%, rising to 82% in September and dipping to 35% in February.
September, August, April are peak months, with ADR averaging $164 and occupancy reaching 82% in September.
$665,140, down 1.26% year-over-year.
1 Bedrooms are the most popular property type with 766 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are New York, NY (5.51% of bookings), Jersey City, NJ (2.32% of bookings), Boston, MA (1.89% of bookings).
964 active short-term rental listings — split across studio (48), 1 bedroom (766), 2 bedroom (325), 3 bedroom (359), 4 bedroom (78), 5 bedroom (17).