Monthly Occupancy Rate
Annual avg 37% · peaks at 58% in Jul
58% (Jul)
Summer peak
37%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Montgomery, TX remains a reliable Airbnb market. Active full-time operators average $42,387 in annual revenue at 41% occupancy and a $210 ADR. Review local regulation before purchase — see the rules section below.
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Quarterly average across active listings
Score a specific Montgomery address against revenue, occupancy, and yield benchmarks.
Montgomery's ADR rises 25% from Jan ($182) to Jun ($227), but occupancy rises 5.0× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
3 BedroomMost common | 119 | 39% | $274 | $38,998 |
4 Bedroom | 75 | 40% | $473 | $68,533 |
5 BedroomRecommended | 23 | 29% | $762 | $80,087 |
Montgomery relies heavily on fly-in guests — demand may be more sensitive to airfare changes, airline route cuts, and economic downturns that reduce discretionary travel.
Annual average is 41%, rising to 58% in July and dipping to 12% in February.
July, June, August are peak months, with ADR averaging $210 and occupancy reaching 58% in July.
$394,831, down 1.33% year-over-year.
3 Bedrooms are the most popular property type with 119 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Houston, TX (17.55% of bookings), Austin, TX (4.02% of bookings), San Antonio, TX (2.90% of bookings).
295 active short-term rental listings — split across studio (9), 1 bedroom (104), 2 bedroom (114), 3 bedroom (119), 4 bedroom (75), 5 bedroom (23).