Airbnb market dataThrough 5,740 listingsHow we measure
Yes. Panama City Beach, FL remains a strong Airbnb market in 2026, with a canonical median annual revenue of $46,765, median occupancy of 45%, and ADR of $291 (Chalet data).
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Written from an earlier data window, so some figures differ from the live numbers above.
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A typical active Panama City Beach Airbnb earned $46,765 in the 12 months to Sep 2026. The top 25% of listings averaged $71,533, about 1.5× that. The bottom 25%, which includes rarely booked listings, averaged $3,306.
$3.3k
Bottom 25% average
$46.8k
Typical listing
$71.5k
Top 25% average
2-bedroom homes are the most common in Panama City Beach (36% of listings).
| Bedrooms |
|---|
The best three months, Jul, Jun and May, brought in 43% of a typical Panama City Beach listing's revenue over the 12 months to Sep 2026.
Apr–Jul and Sep beat a year earlier; Aug was 12% lower
Typical monthly revenue per listing, Oct 2025–Sep 2026, against the same month a year earlier
No year-earlier data for Oct–Mar yet.
32408 has the highest gross yield of the 4 Panama City Beach zipcodes we rank, at 12.4%, with typical revenue of $45,946 a year.
Ranked by gross yield (typical yearly revenue ÷ median home value), last 12 months.
Yield isn't everything: zoning and HOA rules decide which streets allow short-term rentals.
The median Panama City Beach home is worth $414,475 (Zillow, Aug 2026), down 1.4% in a year. At typical revenue that's a 11.3% gross yield, before the mortgage, taxes and running costs.
Panama City Beach ranks #23 of the 73 Florida markets we track by gross yield.
| # | Market | Gross yield | Revenue/yr | Home value |
|---|---|---|---|---|
| 1 | Deerfield Beach, FL | 18.5% | $50,521 | |
| 2 | Delray Beach, FL | 17.0% | $58,242 | |
| 3 | Hallandale Beach, FL | 16.7% | $46,311 | |
| 4 | Panama City, FL |
2 in Panama City Beach, the rest elsewhere in Florida.
A typical active Airbnb in Panama City Beach, FL earned $46,765 in the 12 months to Sep 2026. The median listing was booked 45% of nights, and the average nightly rate was $291 in Sep 2026. Against a median home value of $414,475, that's a 11.3% gross yield before the mortgage, taxes and running costs.
A typical active listing earned $46,765 in the 12 months to Sep 2026. The top 25% of listings averaged $71,533 and the bottom 25% $3,306. Estimated by size: 1-bedroom about $39,445; 2-bedroom about $45,641; 3-bedroom about $56,428 and 4-bedroom about $74,416 a year.
The typical listing was booked 45% of nights in the 12 months to Sep 2026, from 84% in July to 6% in January.
Based on 5,740 Panama City Beach short-term rental listings tracked by Chalet, with data through Sep 2026. Home values come from the Zillow Home Value Index.
Airbnb data sites count different things. Some average every listing, including ones that are rarely booked; some use a whole metro area instead of the town; some use a calendar year. We show typical figures for active listings in Panama City Beach over the last 12 months, and label each number with what it counts. Compare like with like before comparing sites.
| Share of listings |
|---|
| Nightly rate |
|---|
| Occupancy |
|---|
| Est. revenue/yr |
|---|
| Studio | 4% | $179 | 53% | $34,944 |
|---|---|---|---|---|
| 1 bedroom | 25% | $224 | 48% | $39,445 |
| 2 bedrooms | 36% | $284 | 44% | $45,641 |
| 3 bedrooms | 25% | $365 | 42% | $56,428 |
| 4 bedrooms | 7% | $515 | 40% | $74,416 |
| 5 bedrooms | 3% | $705 | 38% | $97,538 |
Estimated revenue = nightly rate × occupancy × 365, last 12 months.
Have a property in mind?
Estimate its revenue, costs and cash flow with Panama City Beach's numbers.
| Month | Revenue | Occupancy | Nightly rate | Revenue a year earlier |
|---|---|---|---|---|
| Oct 2025 | $3,241 | 45% | $234 | |
| Nov 2025 | $1,869 | 18% | $214 | |
| Dec 2025 | $1,769 | 15% | $232 | |
| Jan 2026 | $1,627 | 6% | $198 | |
| Feb 2026 | $1,883 | 16% | $213 | |
| Mar 2026 | $4,594 | 56% | $305 | |
| Apr 2026 | $4,357 | 53% | $302 | |
| May 2026 | $5,355 | 60% | $371 | |
| Jun 2026 | $6,824 | 80% | $505 | |
| Jul 2026 | $7,934 | 84% | $501 | |
| Aug 2026 | $3,718 | 45% | $324 | |
| Sep 2026 | $3,595 | 49% | $291 |
Yes, Airbnbs are legal in Panama City Beach with required city and state licensing, annual inspections, and compliance with local operational rules.
Yes, you need a Vacation Rental Certificate from the city and a Florida DBPR Vacation Rental License to operate an Airbnb in Panama City Beach.
Yes, private associations may set their own restrictions on Airbnbs, but the city does not enforce these.
A 6% Florida state sales tax and a 5% Bay County Tourist Development Tax apply to all STRs in Panama City Beach.
The 10 largest operators in Panama City Beach each ran 119 or more listings as of May 2025.
and 3 more
Of guests from the top 10 cities, 62% live within a day's drive. Guests book 69 days ahead on average.
and 3 more
| 16.0% |
| $45,401 |
| 5 | Largo, FL | 14.5% | $48,908 |
|---|
| 6 | Pensacola, FL | 14.5% | $38,588 |
|---|
| 7 | Fort Walton Beach, FL | 14.2% | $45,733 |
|---|
| 8 | Seminole, FL | 13.7% | $52,966 |
|---|
| 23 | Panama City Beach, FL (this market) | 11.3% | $46,765 |
|---|
$520,000
3707 Mystic St #A-B, Panama City Beach, FL 32408
4 bd · 2.5 ba · 2,088 sq ft
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A Panama City Beach STR agent knows which properties and streets work as short-term rentals.
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July; June and May earned the most, bringing in 43% of a typical listing's revenue in the 12 months to Sep 2026.
$414,475 as of August 2026 (Zillow Home Value Index), down 1.4% in a year.
2-bedroom homes make up 36% of listings, earning an estimated $45,641 a year.
The top origin cities are Atlanta, GA (4.8% of guests); Nashville, TN (1.9% of guests) and Birmingham, AL (1.3% of guests). Of guests from the top 10 cities, 62% live within a day's drive.
Chalet tracks 5,740 short-term rental listings in Panama City Beach, FL, with data through Sep 2026.
For education only, not financial, legal or investment advice. Full methodology
