Monthly Occupancy Rate
Annual avg 41% · peaks at 81% in Jul
81% (Jul)
Summer peak
41%
Annual avg
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Quarterly average across active listings
Score a specific Panama City Beach address against revenue, occupancy, and yield benchmarks.
Panama City Beach's ADR rises 149% from Jan ($204) to Jun ($507), but occupancy rises 12.6× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| 42% |
| $283 |
| $43,014 |
3 Bedroom | 1,954 | 40% | $372 | $54,605 |
4 Bedroom | 555 | 38% | $525 | $72,224 |
5 BedroomRecommended | 224 | 36% | $730 | $95,161 |
Panama City Beach is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
Annual average is 44%, rising to 84% in July and dipping to 6% in January.
July, July, June are peak months, with ADR averaging $316 and occupancy reaching 84% in July.
$416,066, down 2.96% year-over-year.
2 Bedrooms are the most popular property type with 2,880 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Atlanta, GA (4.85% of bookings), Nashville, TN (1.93% of bookings), Birmingham, AL (1.33% of bookings).
5,507 active short-term rental listings — split across studio (333), 1 bedroom (1,971), 2 bedroom (2,880), 3 bedroom (1,954), 4 bedroom (555), 5 bedroom (224).
