Monthly Occupancy Rate
Annual avg 43% · peaks at 80% in Jul
80% (Jul)
Summer peak
43%
Annual avg
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Quarterly average across active listings
Score a specific Fort Walton Beach address against revenue, occupancy, and yield benchmarks.
The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| 42% |
| $293 |
| $45,084 |
3 Bedroom | 622 | 43% | $386 | $61,037 |
4 BedroomRecommended | 192 | 42% | $440 | $66,981 |
5 Bedroom | 24 | 31% | $522 | $59,481 |
Fort Walton Beach is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
Annual average is 50%, rising to 82% in July and dipping to 0% in January.
July, July, June are peak months, with ADR averaging $280 and occupancy reaching 82% in July.
$322,045, up 1.13% year-over-year.
2 Bedrooms are the most popular property type with 1,045 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Atlanta, GA (3.06% of bookings), Houston, TX (1.82% of bookings), Nashville, TN (1.55% of bookings).
1,939 active short-term rental listings — split across studio (123), 1 bedroom (688), 2 bedroom (1,045), 3 bedroom (622), 4 bedroom (192), 5 bedroom (24).
