Monthly Occupancy Rate
Annual avg 31% · peaks at 71% in Feb
71% (Feb)
Summer peak
31%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes, Park City, UT is a strong Airbnb market for 2026. The canonical active full-time operator averages $68,698 in annual revenue, with a 27% occupancy rate and a $368 ADR (Chalet data). Regulation is strict: short-term rentals are legal only in designated zones with a city-issued Nightly Rental License, and HOA rules may further restrict use.
Top-quartile operators see upside to $130,284. The whole-market median ($70,216) is diluted by part-time listings—active operators outperform. For details, see [Park City STR regulations](/rental-regulations/park-city-ut).
Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Quarterly average across active listings
Score a specific Park City address against revenue, occupancy, and yield benchmarks.
The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| 35% |
| $385 |
| $48,634 |
3 Bedroom | 926 | 32% | $537 | $62,805 |
4 Bedroom | 539 | 30% | $806 | $86,935 |
5 BedroomRecommended | 193 | 33% | $1054 | $125,702 |
Park City relies heavily on fly-in guests — demand may be more sensitive to airfare changes, airline route cuts, and economic downturns that reduce discretionary travel.
| Rank | Neighborhood | Gross Yield | Annual Revenue | Listings | Median Home Value |
|---|---|---|---|---|---|
| 1 | Spiro | 6% | $74,513 | 376 | $1333K |
| 2 | Old Town | 4% | $73,444 | 1,020 | $1687K |
| 3 | Prospector | 4% | $28,074 | 178 | $685K |
| 4 | Lower Deer Valley | 3% | $97,204 | 270 | $2901K |
| 5 | Upper Deer Valley | 2% | $108,691 | 262 | $4797K |
| 6 | Park Meadows | 2% | $56,859 | 76 | $2683K |
| 7 | Masonic Hill | 2% | $43,995 | 76 | $2408K |
| 8 | Thaynes | 2% | $65,612 | 5 | $3738K |
Annual average is 27%, rising to 71% in February and dipping to 0% in May.
February, January, February are peak months, with ADR averaging $533 and occupancy reaching 71% in February.
$1,584,397, up 3.22% year-over-year.
2 Bedrooms are the most popular property type with 1,234 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are New York, NY (4.98% of bookings), Salt Lake City, UT (4.13% of bookings), Los Angeles, CA (2.70% of bookings).
3,736 active short-term rental listings — split across studio (256), 1 bedroom (1,008), 2 bedroom (1,234), 3 bedroom (926), 4 bedroom (539), 5 bedroom (193).
