Carlsbad, CA Airbnb Market Data: Revenue, Occupancy & ADR

The 92008 zip code is the city’s clear workhorse, with 397 listings generating a median annual revenue of $62,666, a $378 ADR, and 54% occupancy—delivering a standout 6.0% gross yield on a $1.05M median home. This cluster is the epicenter for investors seeking both scale and yield, particularly for those able to secure properties within the designated Coastal Zone. For product segmentation, 3BR and 4BR homes are the sweet spot for full-time operators: 3BRs average $60,723 annually at a $451 ADR and 51% occupancy, while 4BRs push up to $89,318 with a $581 ADR. These segments offer a compelling blend of nightly rate power and liquidity, especially for investors working with a Chalet agent to source compliant, high-performing assets.

Outside the core, 2BR units (217 listings) provide a more accessible entry point at $43,403 average revenue, $336 ADR, and 51% occupancy—well-suited for investors prioritizing lower capital outlay. The 92009 zip, while boasting the city’s highest median home value ($1.52M), trails with a $44,422 median revenue and 2.9% yield, reflecting a less favorable price-to-income ratio. Larger 5BR and 6BR homes show headline revenue figures ($85,403 and $146,765, respectively), but these are thinner segments and require careful diligence on sample size and seasonality. Investors should be wary of overextrapolating from small data pools when targeting luxury inventory.

The Carlsbad investor case is defined by drive-market demand, with the lion’s share of guests originating from Phoenix, Los Angeles, and San Diego. International travelers are a negligible 2.5% of the mix. Booking lead times average a lengthy 58 days, and average stays stretch over a week, supporting stable, family-oriented demand. Operators who can navigate the city’s strict zoning and compliance requirements—leveraging the Chalet ROI calculator to model returns—are best positioned to capitalize on Carlsbad’s premium ADR environment and sustained domestic guest flow.

Risks are concentrated and transparent. The most material recent movement is a 17.7% year-over-year surge in ADR, which has outpaced the 12.1% increase in listing supply and the 2.5% rise in home values, signaling healthy pricing power but also intensifying competition. Investors must be prepared for pronounced seasonality, with December’s trough at just 35% occupancy. Regulatory risk is nontrivial: STRs are legal only in the Coastal Zone or La Costa Resort area, with strict permit requirements and active enforcement. For a full compliance overview, see Carlsbad STR regulations.