
Airbnb Market Analytics & Investment Insights
Yes — Springfield, MO remains a reliable Airbnb market. Active full-time operators average $25,829 in annual revenue at 52% occupancy and a $145 ADR. Review local regulation before purchase — see the rules section below.
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Quarterly average across active listings
Score a specific Springfield address against revenue, occupancy, and yield benchmarks.
Springfield's ADR rises 27% from Aug ($136) to Feb ($173), but occupancy rises 2.3× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $152 |
| $30,067 |
3 Bedroom | 125 | 55% | $193 | $39,009 |
4 Bedroom | 29 | 51% | $301 | $56,257 |
5 BedroomRecommended | 11 | 48% | $388 | $68,251 |
Springfield relies heavily on fly-in guests — demand may be more sensitive to airfare changes, airline route cuts, and economic downturns that reduce discretionary travel.
| Rank | Neighborhood | Gross Yield | Annual Revenue | Listings | Median Home Value |
|---|---|---|---|---|---|
| 1 | Seminole Holland | 28% | $57,869 | 14 | $204K |
| 2 | Tom Watkins | 16% | $22,042 | 3 | $136K |
| 3 | Midtown | 15% | $23,331 | 9 | $157K |
| 4 | Rountree Walnut | 15% | $32,416 | 26 | $221K |
| 5 | Grant Beach | 15% | $19,514 | 8 | $134K |
| 6 | Oak Grove | 14% | $29,918 | 8 | $208K |
| 7 | Brentwood | 14% | $41,498 | 6 | $290K |
| 8 | Woodland Heights | 14% | $18,193 | 6 | $130K |
| 9 | Downtown | 14% | $19,303 | 4 | $140K |
| 10 | Meador Park | 13% | $28,908 | 11 | $216K |
| 11 | Bingham | 13% | $25,717 | 3 | $192K |
| 12 | Phelps University Heights | 12% | $26,974 | 12 | $221K |
| 13 | Cooper Park | 12% | $21,198 | 1 | $175K |
| 14 | Fassnight | 11% | $18,334 | 4 | $167K |
| 15 | Galloway Village | 10% | $30,928 | 4 | $317K |
| 16 | West Central | 9% | $12,379 | 27 | $135K |
| 17 | Doling Park | 9% | $13,210 | 7 | $151K |
| 18 | Westside | 9% | $14,100 | 10 | $163K |
| 19 | Weller | 9% | $11,096 | 4 | $129K |
| 20 | Delaware | 7% | $17,900 | 8 | $246K |
| 21 | Mark Twain | 7% | $14,229 | 7 | $214K |
| 22 | Zone 4 | 6% | $20,536 | 2 | $356K |
| 23 | Zone 2 | 5% | $10,387 | 8 | $192K |
| 24 | Parkcrest | 5% | $12,816 | 6 | $253K |
| 25 | Kickapoo | 4% | $11,108 | 4 | $257K |
| 26 | Lake Springfield | 4% | $14,530 | 4 | $415K |
Annual average is 52%, rising to 76% in June and dipping to 33% in February.
June, August, July are peak months, with ADR averaging $157 and occupancy reaching 76% in June.
$247,377, up 2.32% year-over-year.
2 Bedrooms are the most popular property type with 136 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Springfield, MO (4.50% of bookings), St. Louis, MO (3.80% of bookings), Kansas City, MO (3.62% of bookings).
236 active short-term rental listings — split across studio (9), 1 bedroom (111), 2 bedroom (136), 3 bedroom (125), 4 bedroom (29), 5 bedroom (11).