
Airbnb Market Analytics & Investment Insights
Annual Revenue
$25,073
Based on 1928 full time Airbnb rentals
Average Daily Rate
$232
Gross Yield
Disclaimer
This page and the data presented are for informational purposes only. The information provided should not be construed as financial, legal, or investment advice. Market conditions can change rapidly, and past performance does not guarantee future results. Always consult with qualified professionals before making investment decisions.
13.70%
Occupancy Rate
50%
Yes — operating a short-term rental in Saint Louis, MO can be highly profitable. Saint Louis, MO Airbnb listings sees consistent guest demand, with Airbnb hosts earning an average annual revenue of $25,073 and achieving a 50% occupancy rate. With around 1,928 active vacation rentals on the market, Saint Louis, MO offers strong opportunity for investors while still avoiding the oversaturation seen in some larger U.S. cities.
According to Zillow's Home Value Index Methodology, homes in Saint Louis, MO have appreciated by 1.49% over the last year.
As of September 2025, the Zillow Home Value Index shows a typical home value of $183,070 in Saint Louis, MO.
There are 1,928 active short-term rentals, with an average daily rate of $232, resulting in an approximate annual revenue of $25,073 per property.
From the occupancy rate standpoint and demand data, April, March, and December are the top performing months in Saint Louis. The occupancy rate in April is 71% and average daily rate is $274. The occupancy rate in March is 70% and average daily rate is $240. The occupancy rate in December is 66% and average daily rate is $204.
Saint Louis, MO is considered Investor-Friendly for short-term investments. See Saint Louis, MO Rental Regulations for more information.
Get matched with top Saint Louis, MO realtors who specialize in short-term rentals — they know which neighborhoods actually cash flow and which to avoid.

Explore ADR trends by bedroom count and monthly seasonality
ADR comparison across different property sizes in Saint Louis, MO
$232
Seasonal ADR fluctuations throughout the year in Saint Louis, MO
$274
The Average Daily Rate (ADR) in Saint Louis, MO varies from $166 in low season to $343 during peak months, with an annual average of $274.
Peak ADR: typically in January, February, averaging $343 per night.
Shoulder season: ADR around $214 maintains solid RevPAR with high occupancy.
Low months: ADR drops to $166, offering new investors a cost-effective entry point.
Dynamic pricing 30–45 days before peak months helps capture high-value early bookings.
Explore occupancy trends by bedroom count and monthly seasonality
Occupancy comparison across different property sizes in Saint Louis, MO
50%
Seasonal occupancy fluctuations throughout the year in Saint Louis, MO
71%
Saint Louis, MO's short-term rental market shows strong year-round demand with clear seasonal peaks. In 2025, average monthly occupancy ranged from 38% in August to 71% in April, with an annual average of 71%.
The Monthly Occupancy Rate chart shows:
Summer (June–August): occupancy averages 48%, fueled by tourism and family travel.
Winter (Dec–Feb): occupancy dips to around 55%, ideal for mid-term rentals or maintenance downtime.
Spring/Fall: steady 58% with balanced supply and demand.
Revenue trends reflecting occupancy and ADR patterns throughout the year
Revenue per active listing by month in Saint Louis, MO
$2,960
Revenue directly reflects occupancy × ADR patterns:
High season: hosts earn $3,524– $3,665/month.
Shoulder months: typically $2,364/month.
Low months: about $1,755/month, but extended stays often smooth cash flow.
Across 2025, the average annual Airbnb revenue per active listing in Saint Louis, MO was $35,520, supported by an average occupancy of 55% and ADR of $227.
Seasonal performance comparison across occupancy, ADR, and monthly revenue
| Season | Avg. Occupancy | Avg. ADR | Avg. Monthly Revenue |
|---|---|---|---|
| Summer (Jun–Aug) | 0% | $0 | $3,342 |
| Fall (Sep–Nov) | 61% | $208 | $1,881 |
| Winter (Dec–Feb) | 55% | $293 | $1,611 |
| Spring (Mar–May) | 71% | $257 | $2,497 |
Get matched with top Saint Louis, MO lenders who specialize in short-term rental financing — they understand STR underwriting and offer competitive rates for investment properties.

Active Short-Term Rentals
1,928
Before setting up an Airbnb in Saint Louis, MO, it's essential to review the city's short-term rental regulations. Platforms like Airbnb and Vrbo are popular inSaint Louis, MO, but hosts should understand how local policies may apply to their property.
Overall, Saint Louis, MO's regulations are considered relatively host-friendly, though certain neighborhoods may be subject to zoning restrictions. In some cases, property owners may need to register their rental with the city and comply with limits on the number of permits a single host can hold. Additionally, short-term rental operators are required to pay local lodging and Airbnb-related taxes to remain compliant.
For a complete breakdown, visit our guide to Airbnb laws in Saint Louis, MO
Short-term rentals in Saint Louis, MO offer an average gross yield of 13.70%, with a typical property tax of 1.08%—source: SmartAsset Property Tax Calculator.
The median household income in Saint Louis, MO is $55,231.
The occupancy rate for Airbnb rentals in Saint Louis, MO is 50%, which is lower than the average occupancy rate for the United States of 54%.
The most popular type is 1-bedroom with an average daily rate of $154 and an average yearly revenue of $34,219.
Unemployment in Saint Louis, MO is 4.5%, which is higher than the U.S. average of 4.1%.
Discover the leading hosts in Saint Louis, MO ranked by guest ratings and active listings. These hosts combine scale with exceptional guest satisfaction, setting the benchmark for success.
Brandon leads the market with 30 active listings and maintains an exceptional 4.97 average guest rating.
Brandon leads the market with 3 active listings and maintains an exceptional 5.00 average guest rating.
Steve Zenitin leads the market with 2 active listings and maintains an exceptional 5.00 average guest rating.
These top performers serve as benchmarks for what drives success in Saint Louis, MO's competitive short-term rental scene. Their strategies combine operational efficiency with outstanding guest experiences, making them the gold standard for aspiring hosts and property managers in the area.
10 hosts available
Keep your Saint Louis, MO Airbnb guest-ready with trusted cleaning professionals — connect with vetted cleaners through our partner Turno.
Saint Louis, MO is a popular destination for travelers, with Airbnb demand coming from cities like St Louis (5.98% of all guests), Chicago (5.29% of all guests), and New York (2.65% of all guests).
The average booking lead time for short-term rentals in Saint Louis, MO is 48 days.
The top short-term rental hosts in Saint Louis, MO include Brandon, Brandon and Steve Zenitin. These hosts have an average rating of 4.97, 5.00 and 5.00 respectively.
| Bedrooms | Listings | Occupancy | Average Daily Rate | Annual Revenue |
|---|---|---|---|---|
| Studio | 1 | 36% | $205.03 | $26,941 |
| 1 Bedroom | 790 | 61% | $153.69 | $34,219 |
| 2 Bedroom | 528 | 56% | $221.6 | $45,295 |
| 3 Bedroom | 289 | 54% | $304.61 | $60,039 |
| 4 Bedroom | 115 | 51% | $454.15 | $84,540 |
| 5 Bedroom | 60 | 47% | $511.64 | $87,772 |
Looking for the most profitable areas to invest in Saint Louis, MO short-term rentals? These neighborhoods stand out for strong returns and steady demand.
These top-performing neighborhoods combine solid occupancy with competitive daily rates, making them some of Saint Louis, MO's most promising Airbnb investment opportunities. Their success serves as a benchmark for what drives profitability in the local market.
Explore detailed analytics for every neighborhood in Saint Louis, MO. Click on any zipcode to view comprehensive data including occupancy rates, revenue projections, and investment potential.
| Rank | Neighborhood (Zipcode) | Gross Yield | Annual Revenue | Active Listings | Median Home Value |
|---|---|---|---|---|---|
| 1 | 63107 | 17% | $8,800 | 12 | $52K |
| 2 |
Zipcode Analytics
Click on any zipcode to view detailed analytics for that area. Data includes occupancy rates, seasonal trends, and investment projections.
Thinking about investing in a Saint Louis, MO short-term rental? Chalet Airbnb revenue calculator helps you quickly estimate how much you could earn in any neighborhood across the city. Get instant, data-backed insights into occupancy, daily rates, and annual revenue to identify the most profitable Airbnb opportunities in Saint Louis, MO.
Calculate Your Income PotentialDiscover other high-performing Airbnb markets in the same state as Saint Louis, MO
| 63147 |
| 12% |
| $8,606 |
| 3 |
| $71K |
| 3 | 63103 | 10% | $13,416 | 141 | $138K |
| 4 | 63115 | 8% | $3,773 | 11 | $46K |
| 5 | 63113 | 8% | $5,094 | 12 | $67K |
| 6 | 63106 | 7% | $9,752 | 3 | $136K |
| 7 | 63101 | 6% | $12,672 | 78 | $200K |
| 8 | 63111 | 6% | $7,000 | 62 | $120K |
| 9 | 63118 | 5% | $10,140 | 335 | $189K |
| 10 | 63116 | 5% | $9,350 | 273 | $182K |
| 11 | 63102 | 5% | $7,250 | 57 | $152K |
| 12 | 63104 | 4% | $13,047 | 530 | $298K |
| 13 | 63112 | 4% | $5,722 | 125 | $157K |
| 14 | 63139 | 3% | $7,770 | 240 | $226K |
| 15 | 63110 | 3% | $9,594 | 444 | $304K |
| 16 | 63108 | 3% | $9,510 | 287 | $321K |
| 17 | 63109 | 2% | $6,529 | 173 | $266K |
| 18 | 63120 | 2% | $887 | 6 | $42K |
Click any zipcode above to explore detailed analytics for that specific neighborhood in Saint Louis, MO. Each neighborhood page includes comprehensive data on occupancy rates, seasonal trends, and investment projections.