
Airbnb Market Analytics & Investment Insights
Yes — Pasadena, CA remains a reliable Airbnb market. Active full-time operators average $43,468 in annual revenue at 57% occupancy and a $170 ADR. Review local regulation before purchase — see the rules section below.
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Quarterly average across active listings
Score a specific Pasadena address against revenue, occupancy, and yield benchmarks.
Pasadena's ADR rises 67% from Feb ($143) to May ($239), but occupancy rises 1.8× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $264 |
| $54,677 |
3 Bedroom | 78 | 51% | $367 | $68,247 |
4 BedroomRecommended | 27 | 45% | $495 | $80,436 |
5 Bedroom | 6 | 14% | $893 | $44,358 |
Pasadena relies heavily on fly-in guests — demand may be more sensitive to airfare changes, airline route cuts, and economic downturns that reduce discretionary travel.
Annual average is 57%, rising to 83% in February and dipping to 45% in January.
February, March, August are peak months, with ADR averaging $143 and occupancy reaching 83% in February.
$1,213,480, down 0.72% year-over-year.
1 Bedrooms are the most popular property type with 239 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Los Angeles, CA (8.21% of bookings), San Francisco, CA (3.24% of bookings), San Diego, CA (3.01% of bookings).
285 active short-term rental listings — split across studio (37), 1 bedroom (239), 2 bedroom (131), 3 bedroom (78), 4 bedroom (27), 5 bedroom (6).