Monthly Occupancy Rate
Annual avg 23% · peaks at 83% in Jul
83% (Jul)
Summer peak
23%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Nantucket, MA remains a reliable Airbnb market. Active full-time operators average $86,819 in annual revenue at 16% occupancy and a $804 ADR. Review local regulation before purchase — see the rules section below.
Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Quarterly average across active listings
Score a specific Nantucket address against revenue, occupancy, and yield benchmarks.
The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $795 |
| $62,692 |
3 Bedroom | 109 | 21% | $1001 | $75,151 |
4 Bedroom | 108 | 18% | $1621 | $106,500 |
5 BedroomRecommended | 55 | 20% | $2314 | $166,488 |
Concentrated guest origins reduce booking-acquisition cost but expose the listing to regional economic shocks. Diversify pricing and outreach if the top-5 share is dominant.
Annual average is 16%, rising to 83% in August and dipping to 0% in January.
August, July, September are peak months, with ADR averaging $917 and occupancy reaching 83% in August.
$3,087,785, up 5.68% year-over-year.
1 Bedrooms are the most popular property type with 145 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Boston, MA (12.64% of bookings), New York, NY (9.42% of bookings), Washington, DC (1.93% of bookings).
308 active short-term rental listings — split across studio (9), 1 bedroom (145), 2 bedroom (88), 3 bedroom (109), 4 bedroom (108), 5 bedroom (55).