Monthly Occupancy Rate
Annual avg 25% · peaks at 83% in Aug
83% (Aug)
Summer peak
25%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Nantucket, MA remains a reliable Airbnb market. The whole-market median is $73,851 in annual revenue at 13% occupancy and a $804 ADR. Review local regulation before purchase — see the rules section below.
Go Deeper
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Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Score a specific Nantucket address against revenue, occupancy, and yield benchmarks.
The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $794 |
| $82,803 |
3 Bedroom | 113 | 23% | $1013 | $84,412 |
4 Bedroom | 115 | 20% | $1726 | $125,998 |
5 BedroomRecommended | 61 | 22% | $2380 | $187,270 |
Concentrated guest origins reduce booking-acquisition cost but expose the listing to regional economic shocks. Diversify pricing and outreach if the top-5 share is dominant.
Annual average is 13%, rising to 83% in August and dipping to 0% in February.
August, July, July are peak months, with ADR averaging $917 and occupancy reaching 83% in August.
$3,087,785, up 5.68% year-over-year.
1 Bedrooms are the most popular property type with 149 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Boston, MA (12.64% of bookings), New York, NY (9.42% of bookings), Washington, DC (1.93% of bookings).
353 active short-term rental listings — split across studio (9), 1 bedroom (149), 2 bedroom (93), 3 bedroom (113), 4 bedroom (115), 5 bedroom (61).
