
Airbnb Market Analytics & Investment Insights
Yes — Marietta, GA remains a reliable Airbnb market. The whole-market median is $32,062 in annual revenue at 48% occupancy and a $180 ADR. Review local regulation before purchase — see the rules section below.
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Score a specific Marietta address against revenue, occupancy, and yield benchmarks.
Marietta's ADR rises 40% from Aug ($146) to May ($205), but occupancy rises 2.0× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $181 |
| $34,557 |
3 Bedroom | 131 | 48% | $242 | $42,574 |
4 Bedroom | 67 | 48% | $317 | $55,321 |
5 BedroomRecommended | 26 | 48% | $478 | $83,266 |
Marietta is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
Annual average is 48%, rising to 65% in July and dipping to 30% in October.
July, June, July are peak months, with ADR averaging $147 and occupancy reaching 65% in July.
$479,794, down 1.72% year-over-year.
1 Bedrooms are the most popular property type with 199 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Atlanta, GA (5.99% of bookings), Marietta, GA (3.28% of bookings), Nashville, TN (1.46% of bookings).
384 active short-term rental listings — split across studio (8), 1 bedroom (199), 2 bedroom (118), 3 bedroom (131), 4 bedroom (67), 5 bedroom (26).