Monthly Occupancy Rate
Annual avg 47% · peaks at 65% in Jul
65% (Jul)
Summer peak
47%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Marietta, GA remains a reliable Airbnb market. Active full-time operators average $39,291 in annual revenue at 48% occupancy and a $169 ADR. Review local regulation before purchase — see the rules section below.
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Quarterly average across active listings
Score a specific Marietta address against revenue, occupancy, and yield benchmarks.
Marietta's ADR rises 48% from Feb ($139) to May ($206), but occupancy rises 2.1× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $178 |
| $34,554 |
3 Bedroom | 126 | 48% | $244 | $42,574 |
4 Bedroom | 64 | 48% | $317 | $55,264 |
5 BedroomRecommended | 25 | 50% | $469 | $85,134 |
Marietta is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
Annual average is 48%, rising to 65% in July and dipping to 30% in October.
July, June, May are peak months, with ADR averaging $147 and occupancy reaching 65% in July.
$479,794, down 1.72% year-over-year.
1 Bedrooms are the most popular property type with 195 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Atlanta, GA (5.99% of bookings), Marietta, GA (3.28% of bookings), Nashville, TN (1.46% of bookings).
352 active short-term rental listings — split across studio (8), 1 bedroom (195), 2 bedroom (117), 3 bedroom (126), 4 bedroom (64), 5 bedroom (25).