
Airbnb Market Analytics & Investment Insights
Go Deeper
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Quarterly average across active listings
Score a specific Athens address against revenue, occupancy, and yield benchmarks.
Athens's ADR rises 36% from Jan ($197) to Nov ($268), but occupancy rises 2.5× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $224 |
| $29,745 |
3 Bedroom | 191 | 41% | $346 | $51,240 |
4 Bedroom | 103 | 37% | $576 | $76,876 |
5 BedroomRecommended | 29 | 27% | $920 | $91,582 |
Athens is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
Annual average is 33%, rising to 59% in August and dipping to 19% in January.
August, July, March are peak months, with ADR averaging $203 and occupancy reaching 59% in August.
$344,299, up 1.92% year-over-year.
1 Bedrooms are the most popular property type with 329 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Atlanta, GA (10.18% of bookings), Athens, GA (3.63% of bookings), Savannah, GA (1.87% of bookings).
619 active short-term rental listings — split across studio (24), 1 bedroom (329), 2 bedroom (265), 3 bedroom (191), 4 bedroom (103), 5 bedroom (29).