Monthly Occupancy Rate
Annual avg 47% · peaks at 75% in Jul
75% (Jul)
Summer peak
47%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Laguna Beach, CA remains a reliable Airbnb market. Active full-time operators average $52,435 in annual revenue at 42% occupancy and a $388 ADR. Review local regulation before purchase — see the rules section below.
Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Quarterly average across active listings
Score a specific Laguna Beach address against revenue, occupancy, and yield benchmarks.
Laguna Beach's ADR rises 46% from Feb ($298) to Aug ($436), but occupancy rises 3.4× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $439 |
| $78,938 |
3 Bedroom | 34 | 36% | $533 | $69,957 |
4 BedroomRecommended | 12 | 22% | $1074 | $87,113 |
5 Bedroom | 0 | 0% | $0 | $0 |
Laguna Beach is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
Annual average is 42%, rising to 75% in July and dipping to 22% in October.
July, August, March are peak months, with ADR averaging $430 and occupancy reaching 75% in July.
$3,037,163, up 4.18% year-over-year.
1 Bedrooms are the most popular property type with 114 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Los Angeles, CA (6.87% of bookings), Las Vegas, NV (3.38% of bookings), New York, NY (2.84% of bookings).
178 active short-term rental listings — split across studio (29), 1 bedroom (114), 2 bedroom (67), 3 bedroom (34), 4 bedroom (12), 5 bedroom (0).