Monthly Occupancy Rate
Annual avg 55% · peaks at 70% in Jul
70% (Jul)
Summer peak
55%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — El Paso, TX remains a reliable Airbnb market. The whole-market median is $21,637 in annual revenue at 55% occupancy and a $123 ADR. Review local regulation before purchase — see the rules section below.
Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Score a specific El Paso address against revenue, occupancy, and yield benchmarks.
El Paso's ADR rises 55% from Sep ($82) to Jun ($127), but occupancy rises 2.3× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $119 |
| $25,048 |
3 Bedroom | 565 | 58% | $160 | $33,840 |
4 Bedroom | 291 | 52% | $220 | $41,568 |
5 BedroomRecommended | 37 | 46% | $333 | $56,425 |
El Paso relies heavily on fly-in guests — demand may be more sensitive to airfare changes, airline route cuts, and economic downturns that reduce discretionary travel.
| Rank | Neighborhood | Gross Yield | Annual Revenue | Listings | Median Home Value |
|---|---|---|---|---|---|
| 1 | Eastside | 12% | $26,081 | 282 | $226K |
| 2 | Central | 11% | $19,100 | 462 | $173K |
| 3 | Mission Valley | 10% | $18,317 | 58 | $179K |
| 4 | Northeast | 10% | $20,287 | 108 | $206K |
| 5 | Westside | 8% | $27,098 | 224 | $347K |
Annual average is 55%, rising to 70% in July and dipping to 30% in October.
July, April, June are peak months, with ADR averaging $124 and occupancy reaching 70% in July.
$237,327, up 1.63% year-over-year.
1 Bedrooms are the most popular property type with 724 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are El Paso, TX (11.63% of bookings), Chihuahua, Mexico (7.24% of bookings), Albuquerque, NM (3.78% of bookings).
1,413 active short-term rental listings — split across studio (73), 1 bedroom (724), 2 bedroom (394), 3 bedroom (565), 4 bedroom (291), 5 bedroom (37).
