Airbnb market dataThrough 7,013 listingsHow we measure
Yes, with caveats. Myrtle Beach’s whole-market median annual revenue is $38,194, with median occupancy at 48% and ADR at $184 (Chalet data).
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Written from an earlier data window, so some figures differ from the live numbers above.
Chalet AI
A typical active Myrtle Beach Airbnb earned $38,194 in the 12 months to Sep 2026. The top 25% of listings averaged $58,839, about 1.5× that. The bottom 25%, which includes rarely booked listings, averaged $2,239.
$2.2k
Bottom 25% average
$38.2k
Typical listing
$58.8k
Top 25% average
2-bedroom homes are the most common in Myrtle Beach (33% of listings).
| Bedrooms |
|---|
The best three months, Jul, Jun and May, brought in 41% of a typical Myrtle Beach listing's revenue over the 12 months to Sep 2026.
Apr–Jul beat a year earlier; Sep was 7% lower
Typical monthly revenue per listing, Oct 2025–Sep 2026, against the same month a year earlier
No year-earlier data for Oct–Mar yet.
29577 has the highest gross yield of the 5 Myrtle Beach zipcodes we rank, at 14.8%, with typical revenue of $41,238 a year.
Ranked by gross yield (typical yearly revenue ÷ median home value), last 12 months. 1 zipcode has fewer than 20 listings or incomplete data and isn't ranked.
Yield isn't everything: zoning and HOA rules decide which streets allow short-term rentals.
The median Myrtle Beach home is worth $323,058 (Zillow, Aug 2026), up 0.3% in a year. At typical revenue that's a 11.8% gross yield, before the mortgage, taxes and running costs.
Myrtle Beach ranks #3 of the 12 South Carolina markets we track by gross yield.
| # | Market | Gross yield | Revenue/yr | Home value |
|---|---|---|---|---|
| 1 | North Charleston, SC | 15.0% | $46,422 | |
| 2 | Columbia, SC | 14.4% | $33,131 | |
| 3 | Myrtle Beach, SC (this market) | 11.8% | $38,194 | |
| 4 | Charleston, SC |
A typical active Airbnb in Myrtle Beach, SC earned $38,194 in the 12 months to Sep 2026. The median listing was booked 48% of nights, and the average nightly rate was $184 in Sep 2026. Against a median home value of $323,058, that's a 11.8% gross yield before the mortgage, taxes and running costs.
A typical active listing earned $38,194 in the 12 months to Sep 2026. The top 25% of listings averaged $58,839 and the bottom 25% $2,239. Estimated by size: 1-bedroom about $33,094; 2-bedroom about $38,389; 3-bedroom about $48,766 and 4-bedroom about $61,640 a year.
The typical listing was booked 48% of nights in the 12 months to Sep 2026, from 84% in July to 13% in January.
Based on 7,013 Myrtle Beach short-term rental listings tracked by Chalet, with data through Sep 2026. Home values come from the Zillow Home Value Index.
Airbnb data sites count different things. Some average every listing, including ones that are rarely booked; some use a whole metro area instead of the town; some use a calendar year. We show typical figures for active listings in Myrtle Beach over the last 12 months, and label each number with what it counts. Compare like with like before comparing sites.
| Share of listings |
|---|
| Nightly rate |
|---|
| Occupancy |
|---|
| Est. revenue/yr |
|---|
| Studio | 13% | $153 | 50% | $27,923 |
|---|---|---|---|---|
| 1 bedroom | 31% | $170 | 53% | $33,094 |
| 2 bedrooms | 33% | $228 | 46% | $38,389 |
| 3 bedrooms | 17% | $295 | 45% | $48,766 |
| 4 bedrooms | 4% | $423 | 40% | $61,640 |
| 5 bedrooms | 2% | $604 | 33% | $73,487 |
Estimated revenue = nightly rate × occupancy × 365, last 12 months.
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Estimate its revenue, costs and cash flow with Myrtle Beach's numbers.
| Month | Revenue | Occupancy | Nightly rate | Revenue a year earlier |
|---|---|---|---|---|
| Oct 2025 | $2,455 | 46% | $182 | |
| Nov 2025 | $2,092 | 35% | $178 | |
| Dec 2025 | $1,971 | 29% | $172 | |
| Jan 2026 | $1,386 | 13% | $139 | |
| Feb 2026 | $1,787 | 35% | $147 | |
| Mar 2026 | $2,620 | 48% | $184 | |
| Apr 2026 | $3,498 | 61% | $216 | |
| May 2026 | $4,195 | 60% | $256 | |
| Jun 2026 | $5,429 | 77% | $346 | |
| Jul 2026 | $5,846 | 84% | $360 | |
| Aug 2026 | $3,949 | 60% | $269 | |
| Sep 2026 | $2,966 | 53% | $208 |
Yes, Airbnbs are legal in Myrtle Beach, but only in zones that specifically allow short-term rentals.
Yes, a city business license is required to operate a short-term rental, including an Airbnb, in Myrtle Beach.
Yes, HOAs and condo associations can regulate or prohibit STRs through their own rules.
STRs in Myrtle Beach are subject to a total of 10% in taxes: 5% state sales tax, 2% state accommodations tax, and 3% city accommodations tax.
The 10 largest operators in Myrtle Beach each ran 112 or more listings as of May 2025.
and 3 more
Of guests from the top 10 cities, 100% live within a day's drive. Guests book 55 days ahead on average.
and 3 more
| 11.4% |
| $67,257 |
| 5 | North Myrtle Beach, SC | 11.1% | $44,114 |
|---|
| 6 | Murrells Inlet, SC | 10.6% | $42,547 |
|---|
| 7 | Aiken, SC | 10.3% | $29,028 |
|---|
| 8 | Greenville, SC | 9.4% | $31,026 |
|---|
Buying here?
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July; June and May earned the most, bringing in 41% of a typical listing's revenue in the 12 months to Sep 2026.
$323,058 as of August 2026 (Zillow Home Value Index), up 0.3% in a year.
2-bedroom homes make up 33% of listings, earning an estimated $38,389 a year.
The top origin cities are Charlotte, NC (4.2% of guests); Raleigh, NC (1.6% of guests) and Columbia, SC (1.6% of guests). Of guests from the top 10 cities, 100% live within a day's drive.
Chalet tracks 7,013 short-term rental listings in Myrtle Beach, SC, with data through Sep 2026.
For education only, not financial, legal or investment advice. Full methodology
