Airbnb market dataThrough 1,693 listingsHow we measure
Yes. Pigeon Forge, TN is a strong Airbnb market for 2026, with a whole-market median annual revenue of $54,752, median occupancy at 55%, and a median ADR of $281 (Chalet data).
Buying in Pigeon Forge?Free, with no obligation
Written from an earlier data window, so some figures differ from the live numbers above.
Chalet AI
A typical active Pigeon Forge Airbnb earned $54,752 in the 12 months to Sep 2026. The top 25% of listings averaged $75,743, about 1.4× that. The bottom 25%, which includes rarely booked listings, averaged $3,079.
$3.1k
Bottom 25% average
$54.8k
Typical listing
$75.7k
Top 25% average
2-bedroom homes are the most common in Pigeon Forge (37% of listings).
| Bedrooms |
|---|
The best three months, Jul, Dec and Oct, brought in 33% of a typical Pigeon Forge listing's revenue over the 12 months to Sep 2026.
Apr–Jul beat a year earlier; Aug was 33% lower
Typical monthly revenue per listing, Oct 2025–Sep 2026, against the same month a year earlier
No year-earlier data for Oct–Mar yet.
37876 has the highest gross yield of the 3 Pigeon Forge zipcodes we rank, at 24.6%, with typical revenue of $101,583 a year.
Ranked by gross yield (typical yearly revenue ÷ median home value), last 12 months.
Yield isn't everything: zoning and HOA rules decide which streets allow short-term rentals.
The median Pigeon Forge home is worth $424,578 (Zillow, Aug 2026), down 1.9% in a year. At typical revenue that's a 12.9% gross yield, before the mortgage, taxes and running costs.
Pigeon Forge ranks #4 of the 10 Tennessee markets we track by gross yield.
| # | Market | Gross yield | Revenue/yr | Home value |
|---|---|---|---|---|
| 1 | Memphis, TN | 24.5% | $35,621 | |
| 2 | Gatlinburg, TN | 14.0% | $57,050 | |
| 3 | Sevierville, TN | 13.9% | $58,462 | |
| 4 | Pigeon Forge, TN (this market) |
None listed in Pigeon Forge right now, so here are others in Tennessee.
A typical active Airbnb in Pigeon Forge, TN earned $54,752 in the 12 months to Sep 2026. The median listing was booked 55% of nights, and the average nightly rate was $281 in Sep 2026. Against a median home value of $424,578, that's a 12.9% gross yield before the mortgage, taxes and running costs.
A typical active listing earned $54,752 in the 12 months to Sep 2026. The top 25% of listings averaged $75,743 and the bottom 25% $3,079. Estimated by size: 1-bedroom about $39,261; 2-bedroom about $47,025; 3-bedroom about $56,266 and 4-bedroom about $73,878 a year.
The typical listing was booked 55% of nights in the 12 months to Sep 2026, from 74% in October to 26% in January.
Based on 1,693 Pigeon Forge short-term rental listings tracked by Chalet, with data through Sep 2026. Home values come from the Zillow Home Value Index.
Airbnb data sites count different things. Some average every listing, including ones that are rarely booked; some use a whole metro area instead of the town; some use a calendar year. We show typical figures for active listings in Pigeon Forge over the last 12 months, and label each number with what it counts. Compare like with like before comparing sites.
| Share of listings |
|---|
| Nightly rate |
|---|
| Occupancy |
|---|
| Est. revenue/yr |
|---|
| Studio | 1% | $168 | 53% | $32,332 |
|---|---|---|---|---|
| 1 bedroom | 22% | $201 | 54% | $39,261 |
| 2 bedrooms | 37% | $247 | 52% | $47,025 |
| 3 bedrooms | 21% | $320 | 48% | $56,266 |
| 4 bedrooms | 12% | $432 | 47% | $73,878 |
| 5 bedrooms | 7% | $521 | 44% | $82,942 |
Estimated revenue = nightly rate × occupancy × 365, last 12 months.
Have a property in mind?
Estimate its revenue, costs and cash flow with Pigeon Forge's numbers.
| Month | Revenue | Occupancy | Nightly rate | Revenue a year earlier |
|---|---|---|---|---|
| Oct 2025 | $5,917 | 74% | $281 | |
| Nov 2025 | $5,111 | 61% | $285 | |
| Dec 2025 | $6,012 | 58% | $326 | |
| Jan 2026 | $2,708 | 26% | $259 | |
| Feb 2026 | $2,956 | 36% | $247 | |
| Mar 2026 | $4,989 | 56% | $286 | |
| Apr 2026 | $4,232 | 55% | $272 | |
| May 2026 | $4,207 | 52% | $281 | |
| Jun 2026 | $5,444 | 67% | $339 | |
| Jul 2026 | $6,226 | 70% | $344 | |
| Aug 2026 | $3,194 | 43% | $273 | |
| Sep 2026 | $3,755 | 50% | $281 |
Yes, Airbnbs are legal in Pigeon Forge with a city business license and compliance with zoning.
Yes, you need a city business license, a county business license, and a Tennessee Department of Revenue registration to operate an Airbnb in Pigeon Forge.
HOA/condo rules may apply, but there is no city override on those restrictions.
In Pigeon Forge, the taxes that apply to Airbnb income include state sales tax (7%), local option sales tax (2.75%), Sevier County lodging tax (3%), and a city hotel/motel tax (rate not published).
The 10 largest operators in Pigeon Forge each ran 39 or more listings as of May 2025.
and 3 more
Of guests from the top 10 cities, 91% live within a day's drive. Guests book 63 days ahead on average.
and 3 more
| 12.9% |
| $54,752 |
| 5 | Chattanooga, TN | 12.2% | $39,078 |
|---|
| 6 | Nashville, TN | 11.2% | $48,231 |
|---|
| 7 | Murfreesboro, TN | 9.7% | $41,125 |
|---|
| 8 | Knoxville, TN | 9.2% | $34,232 |
|---|
Buying here?
A Pigeon Forge STR agent knows which properties and streets work as short-term rentals.
Selling a Pigeon Forge Airbnb?
Get matched with a listing agent who sells short-term rentals here.
Need financing?
DSCR lenders qualify you on the property's projected rental income.
July; December and October earned the most, bringing in 33% of a typical listing's revenue in the 12 months to Sep 2026.
$424,578 as of August 2026 (Zillow Home Value Index), down 1.9% in a year.
2-bedroom homes make up 37% of listings, earning an estimated $47,025 a year.
The top origin cities are Nashville, TN (2.1% of guests); Atlanta, GA (1.5% of guests) and Charlotte, NC (1.1% of guests). Of guests from the top 10 cities, 91% live within a day's drive.
Chalet tracks 1,693 short-term rental listings in Pigeon Forge, TN, with data through Sep 2026.
For education only, not financial, legal or investment advice. Full methodology
