
Airbnb market dataThrough 1,115 listingsHow we measure
Yes. Milwaukee’s Airbnb market posts a median annual revenue of $32,551, with 47% occupancy and a $169 ADR (Chalet data).
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Written from an earlier data window, so some figures differ from the live numbers above.
Chalet AI
A typical active Milwaukee Airbnb earned $32,551 in the 12 months to Sep 2026. The top 25% of listings averaged $56,365, about 1.7× that. The bottom 25%, which includes rarely booked listings, averaged $2,353.
$2.4k
Bottom 25% average
$32.6k
Typical listing
$56.4k
Top 25% average
2-bedroom homes are the most common in Milwaukee (32% of listings).
| Bedrooms |
|---|
The best three months, Jun, Jul and May, brought in 30% of a typical Milwaukee listing's revenue over the 12 months to Sep 2026.
Jun brings in 1.7× as much as Jan
Typical monthly revenue per listing, Oct 2025–Sep 2026
Walker S Point has the highest gross yield of the 7 Milwaukee neighborhoods we rank, at 27.1%, with typical revenue of $47,079 a year.
| # | neighborhood | Gross yield | Revenue/yr | Occupancy | Home value |
|---|---|---|---|---|---|
| 1 | Walker S Point | 27.1% | $47,079 | ||
| 2 | Brewer S Hill | 13.7% | $46,731 | ||
| 3 | Lower East Side | 11.1% | $37,602 | ||
| 4 | Bay View | locked | locked | locked | locked |
| 5 | Riverwest | locked | locked | locked | locked |
| 6 | Kilbourn Town | locked | locked | locked | locked |
| 7 | Washington Heights | locked | locked | locked | locked |
Ranked by gross yield (typical yearly revenue ÷ median home value), last 12 months. 77 neighborhoods have fewer than 20 listings or incomplete data and aren't ranked.
Yield isn't everything: zoning and HOA rules decide which streets allow short-term rentals.
The median Milwaukee home is worth $227,629 (Zillow, Aug 2026), up 3.2% in a year. At typical revenue that's a 14.3% gross yield, before the mortgage, taxes and running costs.
Milwaukee ranks #2 of the 4 Wisconsin markets we track by gross yield.
| # | Market | Gross yield | Revenue/yr | Home value |
|---|---|---|---|---|
| 1 | Green Bay, WI | 15.7% | $44,715 | |
| 2 | Milwaukee, WI (this market) | 14.3% | $32,551 | |
| 3 | Wisconsin Dells, WI | 13.1% | $39,820 | |
| 4 | Madison, WI |
Buying here?
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A typical active Airbnb in Milwaukee, WI earned $32,551 in the 12 months to Sep 2026. The median listing was booked 47% of nights, and the average nightly rate was $169 in Sep 2026. Against a median home value of $227,629, that's a 14.3% gross yield before the mortgage, taxes and running costs.
A typical active listing earned $32,551 in the 12 months to Sep 2026. The top 25% of listings averaged $56,365 and the bottom 25% $2,353. Estimated by size: 1-bedroom about $25,446; 2-bedroom about $32,130; 3-bedroom about $42,513 and 4-bedroom about $61,750 a year.
The typical listing was booked 47% of nights in the 12 months to Sep 2026, from 61% in June to 34% in January.
Based on 1,115 Milwaukee short-term rental listings tracked by Chalet, with data through Sep 2026. Home values come from the Zillow Home Value Index.
Airbnb data sites count different things. Some average every listing, including ones that are rarely booked; some use a whole metro area instead of the town; some use a calendar year. We show typical figures for active listings in Milwaukee over the last 12 months, and label each number with what it counts. Compare like with like before comparing sites.
| Share of listings |
|---|
| Nightly rate |
|---|
| Occupancy |
|---|
| Est. revenue/yr |
|---|
| Studio | 3% | $119 | 74% | $32,346 |
|---|---|---|---|---|
| 1 bedroom | 31% | $125 | 56% | $25,446 |
| 2 bedrooms | 32% | $173 | 51% | $32,130 |
| 3 bedrooms | 21% | $257 | 45% | $42,513 |
| 4 bedrooms | 10% | $356 | 48% | $61,750 |
| 5 bedrooms | 2% | $555 | 39% | $78,880 |
Estimated revenue = nightly rate × occupancy × 365, last 12 months.
Have a property in mind?
Estimate its revenue, costs and cash flow with Milwaukee's numbers.
| Month | Revenue | Occupancy | Nightly rate | Revenue a year earlier |
|---|---|---|---|---|
| Oct 2025 | $2,393 | 47% | $163 | |
| Nov 2025 | $2,296 | 45% | $161 | |
| Dec 2025 | $2,403 | 42% | $165 | |
| Jan 2026 | $2,045 | 34% | $158 | |
| Feb 2026 | $2,262 | 45% | $165 | |
| Mar 2026 | $2,749 | 47% | $169 | |
| Apr 2026 | $2,778 | 50% | $174 | |
| May 2026 | $3,087 | 57% | $196 | |
| Jun 2026 | $3,383 | 61% | $237 | |
| Jul 2026 | $3,283 | 54% | $248 | |
| Aug 2026 | $2,884 | 57% | $230 | |
| Sep 2026 | $2,987 | 53% | $206 |
Yes, Airbnbs are legal in Milwaukee with a required city permit.
Yes, a Tourist Rooming House permit is required to operate an Airbnb in Milwaukee.
STRs in Milwaukee are subject to a total of 17.9% in taxes, which includes 5% state sales tax, 0.9% county tax, 2% city tax, and 10% local room tax.
The 10 largest operators in Milwaukee each ran 8 or more listings as of May 2025.
and 3 more
Of guests from the top 10 cities, 88% live within a day's drive. Guests book 54 days ahead on average.
and 3 more
| 5.8% |
| $24,701 |
June; July and May earned the most, bringing in 30% of a typical listing's revenue in the 12 months to Sep 2026.
$227,629 as of August 2026 (Zillow Home Value Index), up 3.2% in a year.
2-bedroom homes make up 32% of listings, earning an estimated $32,130 a year.
The top origin cities are Chicago, IL (10.8% of guests); Milwaukee, WI (5.4% of guests) and Madison, WI (3.1% of guests). Of guests from the top 10 cities, 88% live within a day's drive.
Chalet tracks 1,115 short-term rental listings in Milwaukee, WI, with data through Sep 2026.
For education only, not financial, legal or investment advice. Full methodology