
Airbnb Market Analytics & Investment Insights
Yes. Active full-time Airbnb operators in Milwaukee average $35,845 in annual revenue, with 42% occupancy and a $187 ADR (Chalet data). Regulation is stable but requires a city permit and adherence to zoning and parking rules. Top-quartile operators see upside to $53,800.
The whole-market median ($37,983) is diluted by part-time listings—benchmark against the active figure for realistic expectations. For a full regulatory breakdown, see [Milwaukee STR regulations](/rental-regulations/milwaukee-wi).
Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Quarterly average across active listings
Score a specific Milwaukee address against revenue, occupancy, and yield benchmarks.
Milwaukee's ADR rises 51% from Jan ($141) to Jun ($213), but occupancy rises 2.8× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $166 |
| $28,768 |
3 Bedroom | 265 | 40% | $258 | $37,730 |
4 Bedroom | 110 | 44% | $368 | $59,496 |
5 BedroomRecommended | 29 | 37% | $558 | $75,774 |
Milwaukee is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
| Rank | Neighborhood | Gross Yield | Annual Revenue | Listings | Median Home Value |
|---|---|---|---|---|---|
| 1 | Sherman Park | 74% | $95,077 | 3 | $128K |
| 2 | Williamsburg | 51% | $59,076 | 3 | $116K |
| 3 | Walker S Point | 30% | $54,620 | 45 | $181K |
| 4 | Granville Station | 27% | $35,633 | 5 | $132K |
| 5 | Uptown | 24% | $40,113 | 4 | $164K |
| 6 | Clock Tower Acres | 23% | $43,796 | 4 | $188K |
| 7 | Northpoint | 23% | $127,026 | 3 | $551K |
| 8 | Morgandale | 23% | $59,358 | 8 | $260K |
| 9 | Harambee | 23% | $33,685 | 17 | $148K |
| 10 | Johnson S Woods | 20% | $47,826 | 4 | $239K |
| 11 | Enderis Park | 19% | $61,930 | 6 | $322K |
| 12 | Halyard Park | 19% | $42,421 | 11 | $221K |
| 13 | Honey Creek Parkway | 19% | $53,528 | 4 | $280K |
| 14 | Murray Hill | 17% | $58,033 | 14 | $351K |
| 15 | Golden Valley | 16% | $41,572 | 2 | $262K |
| 16 | Silver Spring | 16% | $25,686 | 2 | $165K |
| 17 | Fairview Park | 15% | $42,643 | 5 | $282K |
| 18 | Polonia | 15% | $32,578 | 3 | $220K |
| 19 | Lincoln Creek | 15% | $23,404 | 2 | $159K |
| 20 | Bluemound Heights | 13% | $34,524 | 10 | $265K |
| 21 | Burnham Park | 13% | $27,206 | 4 | $214K |
| 22 | Brewer S Hill | 12% | $43,891 | 26 | $357K |
| 23 | Hampton Heights | 12% | $18,030 | 2 | $149K |
| 24 | Honey Creek Settlement | 12% | $32,760 | 3 | $271K |
| 25 | Lower East Side | 12% | $41,303 | 101 | $347K |
| 26 | Bay View | 12% | $40,017 | 122 | $347K |
| 27 | Fernwood | 11% | $42,971 | 13 | $391K |
| 28 | Zoo | 11% | $28,505 | 3 | $266K |
| 29 | Lafollette Park | 10% | $28,546 | 9 | $279K |
| 30 | Town Of Lake | 10% | $28,873 | 8 | $287K |
| 31 | Riverwest | 10% | $27,522 | 53 | $279K |
| 32 | Six Points | 10% | $24,496 | 14 | $250K |
| 33 | Lindsay Park | 10% | $23,097 | 3 | $236K |
| 34 | Tosa Heights | 10% | $30,790 | 3 | $318K |
| 35 | Woodlawn Manor | 9% | $25,269 | 2 | $266K |
| 36 | Eckel Woods | 9% | $27,647 | 4 | $301K |
| 37 | Conrad Gardens | 9% | $22,313 | 5 | $261K |
| 38 | Fair Park | 8% | $20,170 | 7 | $239K |
| 39 | Riverside Park | 8% | $26,952 | 6 | $338K |
| 40 | Inglewood | 8% | $36,132 | 4 | $458K |
| 41 | Saint Joseph | 7% | $12,727 | 4 | $170K |
| 42 | Woold Dale | 7% | $18,645 | 8 | $254K |
| 43 | Avenues West | 7% | $14,896 | 6 | $208K |
| 44 | Mount Mary | 7% | $22,640 | 5 | $324K |
| 45 | Calumet Farms | 7% | $25,431 | 3 | $369K |
| 46 | King Park | 7% | $11,309 | 5 | $165K |
| 47 | Kilbourn Town | 7% | $26,031 | 43 | $386K |
| 48 | Washington Heights | 7% | $21,012 | 20 | $317K |
| 49 | Tosa Village | 7% | $26,182 | 7 | $400K |
| 50 | Saveland Park | 6% | $17,605 | 3 | $273K |
| 51 | Juneau Town | 6% | $23,519 | 13 | $365K |
| 52 | Bluemound Manor | 6% | $26,764 | 4 | $418K |
| 53 | Upper East Side | 6% | $32,876 | 8 | $518K |
| 54 | Downer Woods | 6% | $35,664 | 5 | $573K |
| 55 | Jackson Park | 6% | $17,415 | 6 | $283K |
| 56 | Lincoln Heights | 6% | $16,276 | 4 | $265K |
| 57 | Sunset Heights | 6% | $13,566 | 6 | $222K |
| 58 | Charles Jacobus Park | 6% | $25,270 | 5 | $423K |
| 59 | Concordia | 6% | $14,806 | 10 | $249K |
| 60 | Historic Third Ward | 6% | $28,811 | 5 | $500K |
| 61 | Henderson Park | 6% | $15,895 | 8 | $276K |
| 62 | Mayfair Park | 6% | $22,052 | 3 | $391K |
| 63 | Story Hill | 6% | $20,412 | 8 | $371K |
| 64 | Olde Hillcrest | 5% | $30,834 | 4 | $563K |
| 65 | Harbor View | 5% | $24,944 | 5 | $464K |
| 66 | Pabst Park | 5% | $21,802 | 3 | $411K |
| 67 | Glenview Heights | 5% | $24,547 | 4 | $464K |
| 68 | Tippecanoe | 5% | $15,081 | 6 | $296K |
| 69 | Menomonee River Valley | 5% | $21,463 | 3 | $437K |
| 70 | Yankee Hill | 5% | $19,614 | 9 | $415K |
| 71 | Quarry Heights | 5% | $18,668 | 4 | $397K |
| 72 | Layton Park | 4% | $8,903 | 2 | $208K |
| 73 | Cooper Park | 3% | $9,867 | 3 | $294K |
Annual average is 42%, rising to 71% in August and dipping to 25% in February.
August, July, September are peak months, with ADR averaging $187 and occupancy reaching 71% in August.
$229,887, up 3.51% year-over-year.
2 Bedrooms are the most popular property type with 403 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Chicago, IL (10.90% of bookings), Milwaukee, WI (5.41% of bookings), Madison, WI (3.13% of bookings).
946 active short-term rental listings — split across studio (29), 1 bedroom (377), 2 bedroom (403), 3 bedroom (265), 4 bedroom (110), 5 bedroom (29).