Monthly Occupancy Rate
Annual avg 54% · peaks at 81% in Aug
81% (Aug)
Summer peak
54%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Tacoma, WA remains a reliable Airbnb market. Active full-time operators average $35,214 in annual revenue at 53% occupancy and a $167 ADR. Review local regulation before purchase — see the rules section below.
Information provided is for educational purposes only and does not constitute financial, legal, or investment advice.
Quarterly average across active listings
Score a specific Tacoma address against revenue, occupancy, and yield benchmarks.
Tacoma's ADR rises 39% from Jan ($131) to May ($182), but occupancy rises 2.4× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $185 |
| $38,303 |
3 Bedroom | 118 | 49% | $245 | $44,083 |
4 Bedroom | 68 | 48% | $352 | $61,415 |
5 BedroomRecommended | 19 | 40% | $503 | $74,144 |
Tacoma is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
| Rank | Neighborhood | Gross Yield | Annual Revenue | Listings | Median Home Value |
|---|---|---|---|---|---|
| 1 | South End | 10% | $43,056 | 39 | $440K |
| 2 | Eastside | 8% | $35,130 | 31 | $441K |
| 3 | West End | 8% | $46,476 | 53 | $612K |
| 4 | South Tacoma | 7% | $30,110 | 16 | $420K |
| 5 | Central | 7% | $32,866 | 67 | $472K |
| 6 | New Tacoma | 6% | $28,190 | 76 | $448K |
| 7 | North East | 5% | $34,583 | 26 | $656K |
| 8 | North End | 5% | $34,478 | 121 | $662K |
| 9 | Dower | 1% | $7,101 | 7 | $516K |
| 10 | Park Lodge | 1% | $2,762 | 6 | $487K |
Annual average is 53%, rising to 81% in August and dipping to 33% in March.
August, July, June are peak months, with ADR averaging $166 and occupancy reaching 81% in August.
$498,674, down 0.64% year-over-year.
1 Bedrooms are the most popular property type with 321 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Seattle, WA (5.57% of bookings), Tacoma, WA (5.48% of bookings), Portland, OR (5.07% of bookings).
480 active short-term rental listings — split across studio (38), 1 bedroom (321), 2 bedroom (171), 3 bedroom (118), 4 bedroom (68), 5 bedroom (19).