Monthly Occupancy Rate
Annual avg 58% · peaks at 81% in Aug
81% (Aug)
Summer peak
58%
Annual avg
Airbnb Market Analytics & Investment Insights
Yes — Tacoma, WA remains a reliable Airbnb market. The whole-market median is $34,825 in annual revenue at 53% occupancy and a $167 ADR. Review local regulation before purchase — see the rules section below.
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Score a specific Tacoma address against revenue, occupancy, and yield benchmarks.
Tacoma's ADR rises 23% from Oct ($150) to May ($185), but occupancy rises 1.9× in the same window. The revenue lever here is occupancy capture, not pricing — set rates competitively in shoulder months to maximize summer bookings, then push ADR aggressively in peak months when demand is inelastic.
| $189 |
| $39,420 |
3 Bedroom | 119 | 50% | $245 | $44,445 |
4 Bedroom | 69 | 50% | $357 | $65,016 |
5 BedroomRecommended | 19 | 40% | $487 | $70,820 |
Tacoma is primarily a drive market — demand is regional and less exposed to airline disruptions or fuel-price spikes, which supports more stable occupancy year-round.
| Rank | Neighborhood | Gross Yield | Annual Revenue | Listings | Median Home Value |
|---|---|---|---|---|---|
| 1 | South End | 10% | $42,819 | 44 | $440K |
| 2 | South Tacoma | 8% | $35,494 | 19 | $420K |
| 3 | Eastside | 8% | $36,485 | 35 | $441K |
| 4 | West End | 8% | $48,434 | 56 | $612K |
| 5 | Central | 7% | $31,792 | 74 | $472K |
| 6 | New Tacoma | 6% | $28,219 | 79 | $448K |
| 7 | North End | 5% | $34,041 | 125 | $662K |
| 8 | North East | 5% | $31,898 | 26 | $656K |
| 9 | Dower | 2% | $8,600 | 7 | $516K |
| 10 | Park Lodge | 1% | $3,376 | 6 | $487K |
Annual average is 53%, rising to 81% in August and dipping to 33% in March.
August, July, September are peak months, with ADR averaging $166 and occupancy reaching 81% in August.
$498,674, down 0.64% year-over-year.
1 Bedrooms are the most popular property type with 328 active listings — strong balance of acquisition cost and revenue.
Top guest origin cities are Seattle, WA (5.57% of bookings), Tacoma, WA (5.48% of bookings), Portland, OR (5.07% of bookings).
512 active short-term rental listings — split across studio (39), 1 bedroom (328), 2 bedroom (172), 3 bedroom (119), 4 bedroom (69), 5 bedroom (19).
